Google Ads News, as it happens.

Google Clarifies Demand Gen Targeting Rules

Google updated its personalized advertising policy documentation to clarify how restricted targeting rules apply to Demand Gen and Discovery campaigns, especially for advertisers promoting products or services linked to sensitive…

Make Your Ads More Relevant with Keyword Insertion in Google Ads

Keyword Insertion automatically updates your ad text with the keyword that triggered your ad, helping your message match what people are searching for. Example. Headline: Buy {KeyWord:Chocolate}. If someone searches…

Ad policies

OpenAI quietly changed its ad policy “Medical, legal, and financial advice chats are no longer automatically excluded from ads.”. Meaning ads can now appear in sensitive advice-related conversations. Huge implications…

Thanks for sharing Anthony Higman

Big Update for Advertisers Using Google Ads

Google Ads has announced an important change to its data retention policy, effective June 1, 2026. What’s changing? • Granular data (hourly, daily, weekly) will now only be available for…

Thanks for sharing Arpan Banerjee

Big Update for Advertisers Using Google Ads

Google Ads has announced an important change to its data retention policy, effective June 1, 2026. What’s changing? • Granular data (hourly, daily, weekly) will now only be available for…

Thanks for sharing Arpan Banerjee

Google Ads gambling and games update

On May 04, 2026, Google Ads will update its Gambling and games policy to allow online gambling advertisements in Alberta, Canada, for entities authorized by the Alberta Gaming, Liquor and Cannabis Commission…

Update to Gambling and Games Policy: Alberta, Canada

Google has announced an update to its Gambling and Games policy, allowing online gambling ads in Alberta, Canada, starting May 4, 2026. The change permits advertising from operators authorized by…

New AI safety features in Ads Advisor

Google is adding new AI safety features to Ads Advisor and this feels like a practical step forward. The update helps advertisers spot policy issues earlier, monitor account security around…

Big update from Google Data Studio 👇

Looker Studio is now Data Studio, with a redesigned home bringing reports, data sources, BigQuery agents, and data apps into one place. Gemini is now integrated as Gemini in Data…

YouTube and Discover Feed ad requirements update

The YouTube and Discover Feed ad requirements have been updated to clarify the treatment of election ads. This update was made solely to provide clearer guidance to advertisers and no changes were…

Healthcare and Medicines Policy Update India

In April 2026, Google Ads will update its Healthcare and medicines policy for India. Certified online pharmacies will be allowed to promote prescription drug services, provided they obtain certification through…

Gambling and Games Policy Update Australia

Google announced that it will resume accepting certification applications for online gambling advertisers targeting Australia starting April 21, 2026!