News

AI agents are the next evolution beyond tools like ChatGPT!

While ChatGPT excels at generating text based on prompts, AI agents take it a step...
SEA

Individual campaign budget or a shared budget

Saquib Syed discovered that you can now directly choose between an individual campaign...

Small steps

So I talk about consistency and showing up every day all the time. But what about the...

Daily budgets: how they actually work

Reminder for Meta Ads’ daily budgets how they actually work Meta doesn’t spend your...

From “Building Brand” to “Future Demand”

A trap that can happen in performance marketing: chasing short-term conversions without...

Summary of the May 2025 Microsoft Advertising updates

Ads Studio in Editor: – Create/edit ad assets directly in Microsoft Advertising...

Uber Turned Off Meta Ads, Saw No Impact, and Saved $35M

In 2018, Uber’s US & Canada Rider Performance Marketing Analytics team discovered that...

AI Overview live in The Netherlands

First time seeing AI overview live in the Netherlands! Looks like Google is speeding up...

New image enhancements

Hana Kobzová told it 1-2 weeks ago. The new image enhancement feature for Pmax will be...