Google Ads News

January 2026

58 updates from January 2026, newest first.

Saturday

31 January 2026
Conversions

Performance Max update: “Your Data Exclusions”

Google has released an important new update for Performance Max campaigns, called “Your Data Exclusions”.With this new campaign-level setting, advertisers gain more control over how first-party data is used in…

Demand Gen & YouTube

Google Ads update: Data Manager just got smarter

Google Ads has released a small but important update to Data Manager and it says a lot about where Google is heading in 2026.From now on, Data Manager will suggest…

Shopping

Google Shopping Ads are expanding to the Image tab

Google appears to be expanding Shopping Ads into the Image tab within Google Search.Shopping Ads are now being shown natively inside the Images tab on mobile, clearly marked as “Sponsored”.…

Meta Ads

New update: Google Ads AI suggests Meta ad videos

Google Ads has introduced a striking new feature. When editing assets in Performance Max and Demand Gen campaigns, Google Ads AI can now suggest video ads that originally ran on…

Google Tests Third-Party Content in Search Ads

Google is testing a new feature in Search ads that shows third-party endorsement content alongside the ad. In this experiment, ads may include a third-party site’s name, logo, and a…

Meta Tests Paid Subscriptions

Meta is testing paid subscription options across Instagram, Facebook and WhatsApp, offering premium features and expanded AI tools while keeping the core apps free. Early tests on Instagram may include…

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