The Google Ads newsletter written by someone who actually manages accounts.
Every Sunday I send one email. What changed in Google Ads, what it means for your campaigns, and what to do about it. No fluff, no recycled press releases, no AI summaries of other people’s work.
One email. Every Sunday.
Actually worth reading.
Weekly Google Ads updates
Every significant change in Google Ads, explained in plain language. What changed, why it matters, and what you should do about it before your competitors do.
Actionable insights
Not just what happened. What it means for your specific campaigns. Each issue includes practical steps you can implement immediately to improve performance.
Expert commentary from real experience
I personally manage Google Ads accounts every day. The commentary is not pulled from other blogs or press releases. It comes from someone who sees the data firsthand.
Exclusive templates and tools
Subscribers get access to templates, checklists and resources that support their day-to-day campaign management. Practical tools, not theory.
First to know
Google Ads changes fast. Being a week late on a platform update can cost you real money. Subscribers know what changed on Sunday. Everyone else catches up later.
Global perspective
The newsletter covers Google Ads across markets. Whether you are managing campaigns in the Netherlands, the UK, the US or anywhere else, the insights are relevant to your account.
Before and after subscribing.
- Spending hours each week searching for Google Ads updates across multiple sources
- Finding out about important changes days or weeks after they happened
- Reading updates without knowing how they actually affect your campaigns
- Missing opportunities because you did not know they existed
- Feeling uncertain whether your account is set up for what Google is doing now
- Every important update in one email, every Sunday morning
- Clear explanation of what each change means for your specific account
- Actionable steps you can apply immediately after reading
- Confidence that you are not missing anything that matters
- Hours saved every week that go back into managing your campaigns
This newsletter is for people who take Google Ads seriously.
It is not a beginner course. It is not a recap of content you could find for free elsewhere. It is a weekly briefing for professionals who manage real accounts with real budgets and want to stay sharp.
Subscribe for €14.25 per month →- ✓You manage Google Ads accounts professionally, either in-house or for clients
- ✓You want to stay current without spending hours on research every week
- ✓You want insights from someone who manages real budgets, not just talks about them
- ✓You are serious about improving your campaign results over time
- ✓You want to know about changes before your clients or competitors do
Written by someone who still manages accounts every day.
I am Adriaan Dekker. I have managed Google Ads accounts personally for over 10 years. The newsletter is not written by a content team or generated from other people’s articles. It is written by me, from the perspective of someone who sees Google Ads data every single day.
That is what makes it different. When I say a change matters, it is because I have seen it affect real campaigns with real budgets.
Everything you want to know before subscribing.
Still unsure? You can cancel any time with no questions asked. Try it for a month and see if it is worth it.
Subscribe now →Stay ahead of every Google Ads change. Every week.
One email every Sunday. What changed, what it means, and what to do about it. Written by someone who manages real accounts with real budgets.
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