Google Ads News

July 2026

160 updates from July 2026, newest first.

Friday

31 July 2026

New Insights Carouse

Google Ads quietly rolled out a new Insights carouse, thanks for sharing Natasha Kaurra!

đź§  How People See Claude AI in 2026

What most people think Claude is. STAGE 1. Ask a question. STAGE 2. Get an answer. STAGE 3. Done. ⚙️ What Claude AI actually involves in 2026. 📊 Prompting &…

New Customers vs Returning Customers

Most Google Ads accounts optimize for conversions… but they rarely separate new vs returning customers. That’s a mistake. Because the economics are completely different. New Customers. • Higher CPA. •…

Conversions

Google Signals and Consent Mode Update

Google Signals and Consent Mode changed in June 2026. Is your consent setup still working as intended? Since June 15, Consent Mode’s ad_storage signal has become the key control for…

Conversions

5-Minute Audit Checklist

If your Google Ads aren’t profitable… Don’t scale. Audit. This takes 5 minutes and will catch most issues: → Is your conversion tracking actually accurate? → Are you optimizing for…

Do this/ Not that

Most Google Ads accounts don’t have a “performance problem”… They have a decision problem. Same platform. Same budget. Completely different results. Why? Because small choices compound: ❌ Run 1 campaign…

Conversions

Myths vs Reality

Most Google Ads accounts don’t fail because of the platform. They fail because of bad assumptions. Here are a few I still see in 2026: → “Smart bidding = set…

Conversions

How to set up a Google Ads Campaign

Most Google Ads campaigns fail before they even start. Not because Google Ads doesn't work. But because the setup is wrong. After auditing dozens of accounts, I noticed the same…

10 million impressions!

Extremely humbled. I’d like to thank my family 🤣 , my team, the algorithm, everyone who scrolled past my post, and the 7 people who accidentally refreshed the page 400,000…

Thursday

30 July 2026

Gemini AI in 2026

What most people think Gemini is. STAGE 1. Ask something. STAGE 2. Get an answer. STAGE 3. Done. ⚙️ What Gemini AI actually involves in 2026. 📊 Multimodal & Data.…

Lead Journey Mapping

Google Ads has launched Lead Journey Mapping, a new drag-and-drop tool for lead generation advertisers. It helps visualize the full customer journey, identify key touchpoints, and align campaign bidding with…

Conversions

Conversion Tracking in 2026

Most people think conversion tracking is simple. Install a pixel → see conversions → done. Reality in 2026? It’s a full system. Conversion tracking today involves: • Defining what actually…

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