Updated 21 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Monday
23 June 2025New PMAX setting to turn off now
Google is auto-enabling a setting in PMAX that pulls any image from your landing page for ads, overriding your uploads...
Spotted by Anthony Tierney, something to watch out for
Sunday
22 June 2025Enhancing Commerce Media Offerings
Google is enhancing its Commerce Media offerings across Search Ads 360, Display & Video 360, and Google Ads, now available in beta. These solutions use Google AI to drive performance…
Pmax & Smart Campaign change
Starting June 17, 2025, Google will change how Performance Max and Smart campaigns attribute and optimize for offline conversions. The focus will shift away from view-through conversions on Display and…
Three major Google updates for nonprofits
Global Expansion: Google for Nonprofits is now available in 100+ additional countries and territories, its largest rollout yet. AI Features in Workspace: Nonprofits get free access to NotebookLM Audio Overviews…
Tuesday
17 June 2025The future of search is becoming keyword-less
Not tomorrow. Now. If you want your ads to show up in: - AI Overviews. - AI Mode. Then here’s the deal: You have to run: - Performance Max. -…
Friday
13 June 2025Pmax asset reporting
Barry Schwartz & Darcy Burk discovered that Google is rolling out Pmax asset reporting!
Wednesday
11 June 2025Microsoft has updated Performance Max
Microsoft has updated Performance Max (PMax) with better reporting, including asset-level insights, audience breakdowns, and search term data. New features include LinkedIn targeting (in pilot), dynamic conversion value rules, and…
PMax report insights
Interesting! The channel distribution has these functions where you can see search terms report and placements reports for YouTube and Display. Discovered by Emirhan Bayutmuş.
The future of search is becoming keyword-less
Not tomorrow. Now. If you want your ads to show up in: - AI Overviews. - AI Mode. Then here’s the deal: You have to run: - Performance Max. -…
Sunday
8 June 2025Best practices for Ads in AI Overviews
Only if you use PMax, AI Max/broad, or DSA you can show up on AI overviews or AI Mode.
Saturday
7 June 2025Power Pack
Imagine that, after the email leak a few weeks ago, Google just announced the Power Pack 🤣 a few weeks later. The power pack is(Performance Max, AI Max for Search…
Tuesday
3 June 2025Innovations for Pmax Event
Next week, Google is holding an event about the latest innovations for Pmax! Join here:https://lnkd.in/etJKw4Hz.
