Updated 8 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Friday
5 September 2025Google Ads 2024: Updates You Need to Know
- Consent Mode V2 mandatory 2024. - Launch Demand Gen & removal Discovery. - Launch negative keywords Pmax. - Standard Shopping & Pmax get the same rank. - Ads in…
Monday
1 September 2025Google is expanding how links appear inside AI Mode results
Chris Long posted that, Robby Stein from Google shared that users are more likely to click when links are embedded directly into AI Mode responses. Based on this, Google is…
Sunday
24 August 2025AI is hijacking search, but Google Still Holds the Habit Advantage
A new Nielsen Norman Group study shows how AI is changing search behaviors at lightning speed, but also how hard old habits are to break. Key takeaways: - People still…
Friday
22 August 2025ChatGPT gets 1 billion daily queries. But Google? Still at 13 billion
I came across this Visual Capitalist chart, and it puts things in perspective. ChatGPT is growing fast. But when it comes to global search behavior, Google remains in a league…
Monday
11 August 2025Overlap between AI citations and top 10 Google Search Rankings
Semrush analyzed 5,000 keywords and found that Perplexity aligns most closely with Google Search, showing a 91 percent domain and 82 percent URL overlap. Google AI Overviews followed with 86…
Sunday
10 August 2025🚨 BREAKING: Google Ads are coming to AI Mode 🚨
A leaked internal doc shows Google is preparing to roll out ads directly inside its AI-powered search experience with a major push ahead of Q4. This is not just a…
Friday
8 August 2025AI mentions
AI mentions are the next big frontier in brand visibility are you ready for them? According to Semrush’s latest report, AI assistants like ChatGPT, Gemini, and Google AI Overviews are…
Thursday
31 July 2025Full Search Live version on mobile
Barry Schwartz posted that Google is rolling out the full version of Search Live now with video support on mobile in the U.S. this week for users in the AI…
Wednesday
30 July 2025Major updates to AI Mode in Search
Google is rolling out major updates to AI Mode in Search, aimed especially at students, educators, and researchers. Key improvements: Image uploads on desktop. Users can now upload photos (like…
Tuesday
29 July 2025Help me shop in AI Mode
Google is testing a “Help me shop in AI Mode” button in Search, spotted by Damien Andell and later confirmed by Brodie Clark. It replaces the usual “More products” link,…
Monday
21 July 2025AI Mode button
Barry Schwartz discovered that it seems that Google is adding an AI Mode button to the Google home page!
Sunday
20 July 2025ChatGPT gets 1 billion daily queries. But Google? Still at 13 billion.
I came across this Visual Capitalist chart, and it puts things in perspective. ChatGPT is growing fast. But when it comes to global search behavior, Google remains in a league…











