Google Ads News, as it happens.

Google Ads Enter AI Mode

Thomas Eccel discovered that Google Ads AI mode is now eligible for AI Mode.

Search Queries Are Getting Longer

Google Ads data through August 2026 suggests that search behavior is shifting decisively toward longer, more conversational queries, likely influenced by LLMs, Gemini, and Google’s AI Mode. The clearest change…

AI Insights Expand

Google has expanded its AI performance insights in Merchant Center beyond the United States. The reports are now available for English-language queries in Australia, Canada, India, New Zealand, and the…

Thanks for sharing Hana Kobzová & Barry Schwartz

Shopping Ads Enter AI Mode

Google is now showing Shopping ads directly within AI Mode results, expanding how commercial content appears in AI-powered search experiences. Two formats have been spotted so far: multi-product shopping carousels…

Thanks for sharing Brodie Clark & Barry Schwartz

More Ads Enter AI Mode

Google is expanding ad placements within AI Mode, with Shopping carousel ads now appearing inline within AI-generated responses. Google is also testing single-product ad units inline, along with additional ads…

Thanks for sharing Barry Schwartz & Brodie Clark

Reddit Citations Plunge in ChatGPT

Promptwatch reports that Reddit citations in ChatGPT Search fell sharply in mid-August, dropping from about 3.8% of citations to roughly 0.5%, an 86% decline. Reddit is also losing citation share…

Gemini Gets Buy Now

Google has published a new help page for the native commerce [native_commerce] attribute in Merchant Center, enabling eligible products to support “Buy Now” flows in Gemini and AI Mode without…

New text ad format in Google AI Mode

A new text ad format in Google AI Mode has been spotted on desktop. The format includes a website logo, Headline 1, Headline 2, and description, appearing directly in search…

Spotted by Sachin Patel & Hana Kobzová

AI Overviews Are Reshaping Clicks

Google’s AI Overviews aren’t killing clicks, they’re reshaping where they go. New data (5.47M queries, 2.43B impressions) shows: • CTR dropped hard in 2025… but is now rebounding (+85% since…

A new era for AI search

Google just unveiled a new era for Search. And it’s far bigger than AI Overviews. At Google I/O 2026, Google introduced a complete transformation of Search into an AI-powered platform…

Paid & Organic CTR Trends

Google’s AI Overviews aren’t killing clicks, they’re reshaping where they go. New data (5.47M queries, 2.43B impressions) shows: • CTR dropped hard in 2025… but is now rebounding (+85% since…

ChatGPT ads outperform

AI advertising is no longer experimental it’s already shaping how people discover products. New data across ChatGPT, Google AI Mode, and AI Overviews reveals just how fast behavior is changing:…