Updated 13 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Sunday
31 August 2025Best Practices for the Image Attribute
Stable URL: Use a consistent URL that doesn’t change unless the image is updated. Avoid timestamps or other dynamic elements that change regularly. Notify Google: When a new image is…
Saturday
30 August 2025AMAZON IS BACK 🚨
Amazon is back in shopping Ads! Rob Longmate discovered today that Amazon returned to the shopping auctions in the U.K.
Looker Studio update
Looker Studio updates from August 21, 2025:Table charts can now be sorted by up to 10 fields, including fields not displayed in the chart. The Looker connector now respects the…
New discount option
Google is surfacing deals and loyalty perks more prominently in merchant knowledge panels, now showing them at the top instead of just the sidebar. In Shopping Ads, a new “discount…
Sunday
24 August 2025Merchant API
Google has rolled out the Merchant API, now the primary way to manage Merchant Center accounts and product data at scale. This new API replaces the Content API for Shopping…
Monday
18 August 2025New the Conversions with Cart Data Diagnostics Tool in Google Ads!
This tool allows you to track detailed product data for each purchase conversion, providing insights that drive sales reporting and features like automated discounts. Key Benefits: Identify and fix issues…
Monday
11 August 2025Specific Audiences only in Google Merchant Center
Since when can you show Google Merchant Center promotions to specific audiences only? You can now. GMC promotions those special offer banners like “10% off” or “Free shipping” have traditionally…
Tuesday
29 July 2025Amazon Abruptly Pauses Google Shopping Ads
Amazon has suddenly stopped running Google Shopping Ads, raising eyebrows across the ad industry. While no official statement was made, the move is significant given Amazon's long-standing and aggressive presence…
Friday
25 July 2025New Google Merchant Center Attribute – MRP (India Only)
Emmanuel Flossie discovered that Google has introduced a new [mrp] (Maximum Retail Price) attribute for free listings in India via Google Merchant Center. It is mandatory that this MRP: -…
Thursday
24 July 2025Found Product section update
Hana Kobzová discovered that Google has updated the design of the Found Products section in Google Merchant Center.
Sunday
20 July 2025Product Studio
Arpan Banerjee just go access to product studio in Merchant Center! Looks like a further roll out:)
Thursday
17 July 2025Generated for You
Dario Zannoni discovered the "Generated for You" a new AI-powered feature in Merchant Center that automatically creates enhanced product images by adding contextually relevant backgrounds and improving resolution. First revealed…
