Updated 21 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Monday
23 June 2025AIO results are still mostly informational
Not transactional. Ahrefs dug into the data, and it shows: People search. But they don’t always buy (yet) But now? With product feeds coming in... That might shift. When ChatGPT…
Most people are using ChatGPT the wrong way
They expect perfect output in one go. No context. No examples. No iteration. But AI isn’t a magic wand. It’s a collaborator. And just like with any team member, the…
20 ChatGPT prompts that marketers can steal today
I collected 20 high-converting, emotion-driven, clarity-boosting prompts that you can use for: - Ad copywriting. - Landing page testing. - Hook ideation. - Campaign angles. - Persuasion rewrites. Save this.…
10 Prompt Engineering Tips
(Used by top ChatGPT experts) You’ve seen the same weak AI prompts everywhere. “Write a headline.”. “Make this better.”. “Summarize this.”. That’s not how you use ChatGPT. Use prompts that…
🚨 BREAKING: ChatGPT’s ‘Record’ is Here
OpenAI just launched Record, a feature in the ChatGPT Mac desktop app (Pro, Team, Enterprise, Edu): What It Does. Click “Record” ChatGPT live-transcribes as you talk (pause/resume anytime). Hit “Send.”…
Sunday
22 June 2025Claude, ChatGPT, or Gemini?
Peter Yang recently shared a helpful comparison of the leading AI assistants. His summary: Coding → Gemini 2.5 is currently the strongest. Image generation → ChatGPT leads in visual creativity.…
Let ChatGPT review your prompt!
We talk a lot about how to use prompts. But not enough about how we write them. This week, I took time to reflect on how I write instructions. Not…
Improvements to the ChatGPT search response quality
OpenAI has upgraded ChatGPT's search capabilities for all users, delivering smarter, more comprehensive, and up-to-date responses. Key enhancements include: Improved Response Quality: - Better understanding of user queries. - More…
Tuesday
17 June 2025Most people are using ChatGPT the wrong way.
They expect perfect output in one go. No context. No examples. No iteration. But AI isn’t a magic wand. It’s a collaborator. And just like with any team member, the…
Bad prompt = Bad outcome
So you're still writing weak ChatGPT prompts? If you’re not getting great output, it’s probably your input. Here are some common mistakes: - Asking for analysis with zero context. -…
AIO results are still mostly informational
Not transactional. Ahrefs dug into the data, and it shows: People search. But they don’t always buy (yet) But now? With product feeds coming in... That might shift. When ChatGPT…
Search Trends (Q1 2025 – US & Europe)
1. Google Still Dominates, But Its Share Is Shrinking. Google remains the clear leader in traditional search (over 90% user share), but AI tools are slowly gaining traction. DuckDuckGo users…
