Updated 16 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Sunday
24 August 2025Google is way ahead of Apple when it comes to AI
Google is aggressively positioning itself at the forefront of mobile AI with the upcoming Pixel 10 lineup, slated for unveiling at its "Made by Google" event on August 20, 2025.…
Master the 5-Step ChatGPT Prompt Formula
Want better results from ChatGPT? Use this simple formula to craft effective prompts every time: Context – Set the scene. Example: “You’re a tech-savvy content writer with a passion for…
Friday
22 August 2025ChatGPT gets 1 billion daily queries. But Google? Still at 13 billion
I came across this Visual Capitalist chart, and it puts things in perspective. ChatGPT is growing fast. But when it comes to global search behavior, Google remains in a league…
Shock Launch in India: OpenAI Goes Ultra-Cheap
OpenAI has just introduced its most affordable plan yet, and it’s exclusive to India. ChatGPT Go is live at just ₹399/month (≈ $4.57). That’s 10 times more usage and faster responses…
Tuesday
19 August 2025Gemini vs. ChatGPT isn’t just a race between two products
It’s a battle of ecosystems. Why Gemini has the edge: -It’s integrated into Google’s core products: Gmail, Docs, Drive, YouTube, Android. -It doesn’t need users to adopt a new app…
Most people are using ChatGPT the wrong way
They expect perfect output in one go. No context. No examples. No iteration. But AI isn’t a magic wand. It’s a collaborator. And just like with any team member, the…
Friday
15 August 2025OpenAI in talks for share sale valuing ChatGPT maker at $500bn
OpenAI is in talks to let early investors and employees sell shares in a deal that would value the company at $500 billion, making it the world’s most valuable private…
Apple’s AI team is collapsing in real time
In the past month alone, FOUR senior researchers from Apple’s foundational models team have quit, all heading to Meta’s new Superintelligence lab. This includes the team lead, who reportedly got…
Tuesday
12 August 2025🚨 TREND ALERT: AI Search Traffic Nearly Tripled in EU Google’s Zero-Click Era Accelerates 🚨
New data from Datos, A Semrush Company, Q2 2025 report shows AI tools like ChatGPT are rapidly gaining ground, with European desktop usage jumping from 0.26% to 0.78% in just…
Monday
11 August 2025Apple just declared war on Search
At a secretive AI summit this spring, Apple leadership laid out a plan to replace the need for third-party search engines entirely. No more Google. No more ChatGPT. Just ask…
Big strategic move by OpenAI
OpenAI has released its first open-weight language models since GPT-2, marking a significant shift in strategy. The new models, called GPT‑OSS, are fully downloadable and commercially usable under the Apache…
Overlap between AI citations and top 10 Google Search Rankings
Semrush analyzed 5,000 keywords and found that Perplexity aligns most closely with Google Search, showing a 91 percent domain and 82 percent URL overlap. Google AI Overviews followed with 86…
