Updated 22 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Monday
3 June 2024Update to Political Content policy
In June 2024, Google will update the policy for EU Election Ads under the Political content policy to include restrictions in Italy.
Friday
31 May 2024Update Advertiser Verification Program
Arpan Banerjee sent me that Google will begin asking advertisers registered in South Sudan and Kosovo to complete advertiser identity verification as part of the phased rollout.
Thursday
23 May 2024Update to Google Ads Editorial Policy
The Google Ads Editorial policy has been updated and reorganized for improved clarity and readability.
Updates to Gambling and Games Policy Bulgaria
On May 18, 2024, Google will update the Bulgaria country specifics of its Gambling and Games policy to reflect recent changes in local law.
Wednesday
15 May 2024Update to functionality of suspended Google Ads accounts
In June 2024, Google will limit the functionality of suspended accounts. Advertisers will be informed in-product that their suspended account will have limited functionality. They will be able to access…
Sunday
12 May 2024Google Ads event tickets policy update
Starting June 10, 2024, Google Ads will update its policy regarding the sale of event tickets. The update specifies that any disclosures related to the sale of event tickets must…
Google Ads Gambling and games policy update
On May 20, 2024, the Google Ads Gambling and games policy Poland country-specifics will be updated. Google will begin to accept online lottery ads from the Finance Ministry's licensed entities.
Saturday
4 May 2024Appealing suspension update
Hana Kobzová found out that the process for appealing suspension has been changed! Suspended ads are now handled through the right sidebar. Previously a pop-up window offered options to appeal…
Rumors are not true!
Ginny Marvin has confirmed that the rumors about Google Auditing 25% of the Google Ads account on 1 May are inaccurate. So looks like the information that I got was…
Friday
3 May 20241 May 25% of Google Ads accounts will be audited on Consent mode V2
I just got a message that approximately 25% of all accounts in EEA and the UK will be audited on the consent mode V2. Suspension, removal of marketing list, or…
Thursday
2 May 2024Google Ads API Resource Usage Policy Update
Google is updating the Google Ads API resource usage policy to throttle GoogleAdsService.Search and GoogleAdsService.SearchStream query patterns that consume excessive amounts of API resources.
Update to Inappropriate Content Policy
In May 2024, the Google Ads Inappropriate content policy will be updated to prohibit promoting synthetic content that has been altered or generated to be sexually explicit or contain nudity. Google will…











