Updated 15 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Monday
6 April 2026Performance Max vs Standard Shopping
The real difference is simple. Performance Max is built for scale. It uses automation to show your products across Search, Shopping, YouTube, Display, Discover and more. Standard Shopping is built…
How people see Google Shopping Ads in 2026
Most brands still think Google Shopping Ads are simple in 2026… ➡️ Upload products. ➡️ Get clicks. ➡️ Make sales. But the reality? It’s a full-stack performance system. Scaling Shopping…
Thursday
2 April 2026A timeline chart in Pmax channel report
Axel Falck 🧙♂️ discovered that Google has added a timeline chart to Pmax channel report.
You can’t run AI Max like a normal Search campaign
Here’s how Google’s AI Max workflow actually works ↓. AI Max is essentially a Performance Max-style upgrade for Search. But instead of optimising around keywords and ads, it optimises around…
Wednesday
1 April 2026Google PMax Just Got a MAJOR Upgrade
Google PMax Just Got a MAJOR Upgrade (New Exclusions + Reporting!) Link: https://lnkd.in/ePWN9zPx.
Performance Max vs Standard Shopping
The real difference is simple. Performance Max is built for scale. It uses automation to show your products across Search, Shopping, YouTube, Display, Discover and more. Standard Shopping is built…
Wednesday
25 March 2026AI-generated animated clips in Pmax
Google is testing AI-generated animated video clips inside PMax, found by Nikki Kuhlman!
Monday
23 March 2026You can’t run AI Max like a normal Search campaign
Here’s how Google’s AI Max workflow actually works ↓. AI Max is essentially a Performance Max-style upgrade for Search. But instead of optimising around keywords and ads, it optimises around…
Saturday
21 March 2026Build a profitable Google Ads System
The exact 4-step setup I use to launch and fix Google Ads accounts for growth-focused teams and agencies. THE FOUNDATION (STRUCTURE + INTENT) → Build campaigns only when different settings…
Friday
20 March 2026🎯 Most advertisers still segment Performance Max the wrong way
I often see PMax campaigns structured like this: • One campaign for all products. • Or segmentation only by brand or category. • Or random asset group splits. But Performance…
🛒 How people think Google Merchant Center works vs. reality
Many advertisers still treat Merchant Center as a “set it and forget it” tool. Upload a feed → connect Google Ads → sales start coming in. But in 2026, Merchant…
Thursday
19 March 2026How People See Google Ads with Higher Budgets in 2026
What most people think Google Ads is. - Increase budget. - Get more clicks. - Get more sales. What Google Ads with Higher Budgets actually involves in 2026. 💰 Strategic…
