Updated 10 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Wednesday
17 June 2026Myths vs Reality in Google Ads
Most Google Ads accounts don’t fail because of the platform. They fail because of bad assumptions. Here are a few I still see in 2026: → “Smart bidding = set…
Google Changes Demand Gen Billing on Discover
Arpan Banerjee got the message that Google Ads is changing how certain Demand Gen campaigns are billed on Discover. Starting July 15, 2026, campaigns using view-through conversion (VTC) optimization will…
Why Meta Conversions API isn’t enough anymore
Most teams think their tracking is “done” once Meta Pixel + CAPI are set up. But here’s the reality. Performance is declining not because tracking is broken, but because data…
SEO vs SEA
Most marketers compare SEO vs Google Ads like one replaces the other. That’s the wrong way to think about it. They’re not competing journeys. They’re different ways of influencing the…
How to prepare your Google Ads for AI
Most advertisers think “AI in Google Ads” means turning on Performance Max. It’s not. AI is only as good as the: • conversion signals. • data quality. • account structure.…
Tuesday
16 June 2026The Google Ads Growth Roadmap
🚀 THE GOOGLE ADS GROWTH ROADMAP (2026 EDITION) Most Google Ads accounts don’t fail because of budget. They fail due to structural issues, tracking problems, and wasted spend. Here’s the…
Monday
15 June 2026Google Ads Cheatsheet 2026
Most Google Ads accounts don’t have a traffic problem. They have a structure-and-signal problem. What’s working right now: • Intent-driven keyword strategy (not “1 keyword = 1 ad group”) •…
Saturday
13 June 2026How People See Google Tag Manager in 2026
Most people think Google Tag Manager is simple: 👉 Install a few tags. 👉 Add some triggers. 👉 Done ✅. But in 2026, GTM is much more than that. It…
Friday
12 June 2026The best Google Ads tips from 2026
Most Google Ads accounts don’t fail because of budget. They fail because the fundamentals are broken. After 10+ years managing and auditing campaigns, these are the Google Ads principles that…
Walmart Connect Comes to DV360
Retail media is moving further beyond retailer-owned channels. Google and Walmart are partnering to bring Walmart Connect audiences into Display & Video 360, starting with YouTube campaigns. For advertisers, this…
Sunday
7 June 2026The best Google Ads tips for 2026
Most Google Ads accounts don’t fail because of budget. They fail because the fundamentals are broken. After 10+ years managing and auditing campaigns, these are the Google Ads principles that…
How people see server side tracking in 2026
Most people think server-side tracking is simple. Set up a server → send events → get better data. Reality in 2026? Server-side tracking is a system. The biggest mistake I…
