Updated 8 hours ago
Google Ads News, as it happens.
Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.
Monday
27 July 2026AI-powered conversion recommendations
Google Ads is now showing AI-powered conversion recommendations in the Conversion Summary dashboard. The recommendations suggest actions such as Page views and Engagements, labelled “Recommended by Google AI”.
Sunday
26 July 2026How People See Google Ads for Small Budgets in 2026
What most people think Google Ads is. - Create ad. - Get clicks. - Make sales. What Google Ads for Small Budgets actually involves in 2026. 💰 Smart Budgeting. -…
Smarter Optimization Approach
Stop Optimizing Campaigns in Isolation Start Thinking in Portfolios. Many advertisers still manage campaigns individually… But smart growth comes from using Portfolio Bid Strategies. When campaigns share data, automation becomes…
Saturday
25 July 2026How to run Google Ads better than 99% of people
After 10+ years managing campaigns, one thing is clear: Most accounts don’t fail because of budget. They fail because of bad tracking, mixed signals, and weak structure. Fix these 9…
Thursday
23 July 2026Why Meta Conversions API (CAPI) isn’t enough anymore
Most teams think their tracking is “done” once Meta Pixel + CAPI are set up. But here’s the reality. Performance is declining not because tracking is broken, but because data…
Tuesday
21 July 2026Why Meta Conversions API (CAPI) isn’t enough anymore
Most teams think their tracking is “done” once Meta Pixel + CAPI are set up. But here’s the reality. Performance is declining not because tracking is broken, but because data…
Wednesday
8 July 2026SEO vs SEA
Most marketers compare SEO vs Google Ads like one replaces the other. That’s the wrong way to think about it. They’re not competing journeys. They’re different ways of influencing the…
Monday
6 July 2026The best Google Ads tips for 2026
Most Google Ads accounts don’t fail because of budget. They fail because the fundamentals are broken. After 10+ years managing and auditing campaigns, these are the Google Ads principles that…
Google Tag Manager in 2026
Most people think Google Tag Manager is simple: 👉 Install a few tags. 👉 Add some triggers. 👉 Done ✅. But in 2026, GTM is much more than that. It…
Sunday
5 July 2026🚀 THE GOOGLE ADS GROWTH ROADMAP
Most Google Ads accounts don’t fail because of budget. They fail due to structural issues, tracking problems, and wasted spend. Here’s the simple roadmap we use to scale profitably: 🔍…
Why Meta Conversions API (CAPI) isn’t enough anymore
Most teams think their tracking is “done” once Meta Pixel + CAPI are set up. But here’s the reality. Performance is declining not because tracking is broken, but because data…
Thursday
2 July 2026Server-side tracking in 2026
Most people think server-side tracking is simple. Set up a server → send events → get better data. Reality in 2026? Server-side tracking is a system. The biggest mistake I…
