Updated 6 hours ago

Google Ads News, as it happens.

Every Google Ads, GA4 and PPC change I spot, posted the day it happens, with a screenshot and what it means for your account.

Friday

21 August 2026
Conversions

Google Ads API v25.1 Launches

Google has released Google Ads API v25.1, expanding access to lift measurement, category-level benchmarks, brand sentiment, loyalty reporting, and original conversion values before Google’s adjustments are applied.

Saturday

8 August 2026
Conversions

Prepare your Google Ads for AI

Most advertisers think “AI in Google Ads” means turning on Performance Max. It’s not. AI is only as good as the: • conversion signals. • data quality. • account structure.…

Friday

7 August 2026
Conversions

Server-Side tracking in 2026

Most people think server-side tracking is simple. Set up a server → send events → get better data. Reality in 2026? Server-side tracking is a system. The biggest mistake I…

Thursday

6 August 2026
Conversions

Prepare your Google Ads for AI

Most advertisers think “AI in Google Ads” means turning on Performance Max. It’s not. AI is only as good as the: • conversion signals. • data quality. • account structure.…

Wednesday

5 August 2026
Conversions

🚀 THE GOOGLE ADS GROWTH ROADMAP (2026 EDITION)

Most Google Ads accounts don’t fail because of budget. They fail due to structural issues, tracking problems, and wasted spend. Here’s the simple roadmap we use to scale profitably: 🔍…

Conversions

GA4 in 2026

Most people think GA4 is simple: 👉 Collect data → Read reports → Understand users. But in 2026, GA4 is much more than dashboards and traffic charts. It’s a full…

Conversions

Google Tag Manager in 2026

Most people think Google Tag Manager is simple: 👉 Install a few tags. 👉 Add some triggers. 👉 Done ✅. But in 2026, GTM is much more than that. It…

Conversions

Google Ads in 2026

Most people think running Google Ads is simple: 1️⃣ Create an ad. 2️⃣ Get clicks. 3️⃣ Make sales. But anyone who actually manages Google Ads knows it’s much more complex…

Conversions

Google Ads Prompt Evolution

Most people are using AI for Google Ads… wrong. They write prompts like: “Write Google Ads for my product. Don’t use jargon.”. And then wonder why the output feels generic.…

Tuesday

4 August 2026
Conversions

Bad, Better, Best

Bad, Better, Best: Conversion Tracking in Google Ads 📈. Your data is either driving growth… or quietly killing your results. Here’s where most accounts stand 👇. ❌ Bad. Tracking only…

Conversions

How to run Google Ads better than 99% of people

After 10+ years managing campaigns, one thing is clear: Most accounts don’t fail because of budget. They fail because of bad tracking, mixed signals, and weak structure. Fix these 9…

Monday

3 August 2026
Conversions

Conversion Tracking in 2026

Most people think conversion tracking is simple. Install a pixel → see conversions → done. Reality in 2026? It’s a full system. Conversion tracking today involves: • Defining what actually…

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