SEA

Sachin Patel discovered that Google is showing publisher reviews below certain Search Ads.

The forecast is that Meta will take over Google Ads revenue soon 👀

Google Ads News Merchant API Merchant API migration reminder from VIVEK GUPTA! Expanded attributes Vojtěch Audy & Hana Kobzová discovered that Merchant Center has expanded attribute rules to automatically find products! Data Retention Policy From Tuesday, Google Ads will implement the new data retention policy! 1st order price Sachin Patel & Barry Schwartz discovered that

Most teams think their tracking is “done” once Meta Pixel + CAPI are set up. But here’s the reality Performance is declining not because tracking is broken, but because data quality has changed. What’s happening: • iOS & privacy updates limit tracking visibility• Browsers shorten cookie lifespans• Ad blockers reduce client-side signals Result: Signal loss

Google just launched the May 2026 core update

What used to be a highly manual, keyword-driven system is now increasingly automated and AI-powered. Old Google Ads Build detailed account structuresCreate tightly themed ad groupsManage exact, phrase, and broad match manuallyWrite multiple ads per ad groupSet bids by handAnalyse keyword-level dataMake optimisations manuallyMaintain full control over every setting New Google Ads Simpler campaign structuresLess

Arpan Banerjee discovered that brand names are now showing up in YouTube product Ads!

Anthony Higman discovered that ChatGPT has added geo-targeting.

VIVEK GUPTA discovered that Google has launched new product logo’s!

The biggest takeaway from Google Marketing Live 2026: AI is becoming the operating system for marketing. Google announced 13 major updates across Search, YouTube, Analytics, creative, and commerce all powered by Gemini.The common theme: AI is taking over execution so marketers can focus on strategy. Key announcements: AI-powered Search adsNew conversational ad formats answer questions,