Author name: Adriaan

Google will automatically link eligible Google Ads accounts with Google Merchant Center starting June 6, 2026. This applies to accounts not currently using product ads and will make it easier to show products in ads, expand reach, and increase sales opportunities. Advertisers can also connect their accounts earlier using the “Connect Now” option. Thanks for […]

Google Ads now offers full placement reporting for the Search Partner Network, giving advertisers complete visibility into which partner websites displayed their ads and how many impressions each site generated. This report is available in the Content Suitability section and via API, helping advertisers better monitor performance and control where their ads appear. Thanks for

Google is rolling out Merchant Center for Agencies globally, following its initial launch in the U.S. and Canada. The platform gives agencies a centralized and more efficient way to monitor merchant account health and optimize product data across all clients. Key capabilities include: Agency overview dashboard: View all client accounts, onboarding status, and critical alerts

Because Google is shifting from: Google Tag Manager (GTM) to Google Tag. For more information, read: https://lnkd.in/e4qdkKcf? *Note, they are not going to change the name of Google Tag Manager

Google Ads News Expanded Data Manager Google has expanded the Data Manager API with two major updates: support for uploading store sales conversions to Google Ads in a single API request, and broader event ingestion capabilities for Google Analytics. Developers can now send recommended and custom web and app events directly to GA4 data streams

Expanded Data Manager: https://lnkd.in/e_uBu7ucExclusions: https://lnkd.in/eKwKGBK8OpenAI: https://lnkd.in/e_q47jQABidding and Budgeting: https://lnkd.in/e2t5tJkkNew Tag Manager Version: https://lnkd.in/evmdqWN4Site Visits: https://lnkd.in/eH9bFhJ7Passkeys: https://lnkd.in/ebrBHCPiChatGPT Ads: https://lnkd.in/e-ZzSHXQUCP: https://lnkd.in/ew4Vz2H5Simplified measurement: https://lnkd.in/etc9_Q4HVehicle Ads Now Available in Standard Shopping Campaigns: https://lnkd.in/eGp6qDs2Google Ads Update: Call Recording Will Default to ON: https://lnkd.in/e4yw3uRVAdd products with AI: https://lnkd.in/eTg6BfWgGA4: https://lnkd.in/eikwNBXDBig changes coming to Google Tag Manager: https://lnkd.in/e4qdkKcf

In Episode 4 of Ads DevCast, Google shares best practices for scaling advertising integrations across Google Ads API, Data Manager API, DV360, Google Ads scripts, and Google Analytics. Key recommendations include respecting rate limits with exponential backoff, implementing structured logging and monitoring, using official client libraries, and caching stable data. Product-specific tips cover batching operations

Google has expanded the Data Manager API with two major updates: support for uploading store sales conversions to Google Ads in a single API request, and broader event ingestion capabilities for Google Analytics. Developers can now send recommended and custom web and app events directly to GA4 data streams using a unified schema, with support

Google is aiming to bring content and titles related exclusions to the account level to complement AI max’s current inventory!

Launching your first campaign in OpenAI Ads Manager Beta is simple: 1️⃣ Create your Ads Manager Beta account2️⃣ Build campaigns, ad groups, and ads3️⃣ Launch, monitor performance, and optimize over time Track key metrics like impressions, clicks, CTR, CPC, CPM, and conversions — all directly inside Ads Manager Beta. Start building smarter conversational ad experiences