August 8, 2026

OpenAI is reportedly enabling Automatic Advanced Matching for all ChatGPT Ads pixels, including existing ones, which may collect emails, phone numbers, and other personal data from websites without clear notice. The recommendation is to disable it and, when needed, share matching data manually to maintain control.

ACA and broad match will automatically transition to AI Max Starting 1 September 2026, Search campaigns using Automatically Created Assets (ACA) and/or the campaign-level broad match setting will automatically be upgraded to AI Max. What’s changing? 🔹 Campaigns using ACA will have search term matching and text customisation enabled by default.🔹 Campaigns using campaign-level broad

Most people don’t have a scaling problem with Meta Ads. They have a structure problem. They launch campaigns… Test random creatives… Blame the algorithm… But skip the fundamentals that actually drive results. So I put together a simple Meta Ads checklist 👇 • Set up tracking the right way (Pixel + CAPI)• Keep your account

12 Free Marketing Certifications to Future-Proof Your Skills in 2026 Want to sharpen your marketing skills without spending a cent? These free certifications cover Google Ads, SEO, content marketing, email marketing, LinkedIn Ads, and AI for marketers. Top recommendations: Google SkillshopHubSpot AcademySemrush AcademyAhrefs AcademyMeta Blueprint Save this post and start with one course this week.

Three channels. Three jobs. Best together. SEA Best for: Capturing demand What it is Paid ads in Google and Bing. Use when You need leads fast People are searching now Strengths Immediate results High-intent traffic Risks Costs rise quickly Stops when ads stop Metrics CPC • CPA • ROAS SEO Best for: Long-term growth What

Launching your first campaign in OpenAI Ads Manager Beta is simple: 1️⃣ Create your Ads Manager Beta account2️⃣ Build campaigns, ad groups, and ads3️⃣ Launch, monitor performance, and optimize over time Track key metrics like impressions, clicks, CTR, CPC, CPM, and conversions all directly inside Ads Manager Beta. Start building smarter conversational ad experiences in

Most advertisers think “AI in Google Ads” means turning on Performance Max.It’s not. AI is only as good as the: • conversion signals• data quality• account structure• creative inputs• landing pages you give it. If those foundations are weak, AI scales inefficiency faster. The accounts getting the best results from AI right now usually have:

Most Google Ads advice is already outdated. The role is shifting from:“campaign manager” to: AI-enhanced growth operator. In 2026, the advantage probably won’t come from: • manual bid tweaks• endless keyword sculpting• micromanaging campaigns Google’s AI increasingly handles that. The real edge is moving toward: → signal quality→ creative systems→ AI-assisted workflows→ automation→ strategic thinking→

Most people are prompting Claude the wrong way for Google Ads. They ask things like: “Give me tips to improve my campaigns.” And then wonder why the output feels generic. The quality of AI output depends on the quality of: • context• structure• data• constraints• goals What changed everything for me was treating Claude less