Google Ads News

February 2026

138 updates from February 2026, newest first.

Sunday

22 February 2026

LinkedIn pay the invoice?

I’m with Renée Shaw on this one ⬇️. Creators drive engagement, grow communities, and help platforms generate billions in revenue yet many receive little to no compensation for the value…

Update to Post-Install Conversion Windon

Google now attributes app campaign conversions to the app install date instead of the original ad interaction. This change reduces discrepancies with MMP reporting and gives Google’s machine learning faster,…

Sponsored places

Barry Schwartz discovered that Google is now testing with Sponsored places!

Android Google Mobile Ads SDK 25.0.0

Google released Android Google Mobile Ads SDK 25.0.0, a major update introducing new banner sizing logic, breaking API changes, and important deprecations. Key updates: • New Large Anchored Adaptive Banner…

Data Manager API v1.5

Google released Data Manager API v1.5, expanding it into a full platform for automated audience management and first-party data activation. Key updates: • End-to-end user list management. Advertisers can now…

Introduction of new certifications

In February 2026, Google will gradually introduce the ability for some. advertisers to apply for the following certifications in their Google Ads account: - Cryptocurrency exchanges and software wallets. -…

Bigger AI models

Everyone is talking about bigger AI models. Google just made a different move. Gemini 3.1 Pro isn’t about faster answers. It’s about better thinking. The focus shifts from “generate content”…

ChatGPT Ads

Ads are now appearing inside ChatGPT

Adthena & Ashley Fletcherhas identified the first sponsored placements showing for signed-in desktop users in the US, and the rollout already challenges many industry assumptions. Early predictions suggested ads would…

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