Google Ads News

February 2026

138 updates from February 2026, newest first.

Thursday

26 February 2026
Demand Gen & YouTube

Two YouTube updates

YouTube just announced two updates that show exactly where the platform is heading. More live stream monetization. YouTube is expanding live donations (“Jewels”), allowing more creators to earn directly from…

Wednesday

25 February 2026

Most advertisers are scaling spend.

Very few are scaling profit. ROAS tells you how much revenue your ads generate. But it ignores the costs that actually decide if your business makes money. Think about it.…

One of the best things about freelancing?

You get to design your day around you. Your energy. Your focus. Your rhythm. Not someone else’s schedule. Not a 9AM meeting that could’ve been an email. For me, that…

My very first blog went live in the app

“How I built my marketing business without an office.”. What started as remote work during COVID slowly grew into a way of life and doing business. Not because it was…

We don’t want to advertise low-cost products

They don’t bring profit. They attract “cheap” customers. They don’t justify the CPA/ROAS. That’s what most advertisers think. But what if I told you those low-cost products could actually increase…

Demand Gen & YouTube

Google Auto-Adds YouTube Videos to Merchant Center

Google has started automatically filling the Video assets section in Google Merchant Center Next, which previously appeared empty in many accounts despite launching in September 2025. Videos are now being…

GA4 & GTM

Build a profitable Google Ads system

The exact 4-step setup I use to launch and fix Google Ads accounts for growth-focused teams and agencies. THE FOUNDATION (STRUCTURE + INTENT) → Build campaigns only when different settings…

Build a profitable linkedIn authority system

The exact 4-step framework to grow visibility, authority, and inbound opportunities on LinkedIn. 1. THE FOUNDATION (POSITIONING + CLARITY) → Define your niche (who exactly you help) → Clarify your…

Conversions

Parameters list for cookies 

I made a parameters list for cookies with the help of Cookiebot Web CMP by Usercentrics. In the list you find the built-in parameters for the Google Tags. For the…

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