Google Ads News

July 2025

271 updates from July 2025, newest first.

Thursday

31 July 2025
PMax

Why Are Some Pins Square on Google Maps?

If you’ve spotted square-shaped pins on Google Maps, you’re looking at ads specifically, Promoted Pins. Unlike the standard round pins for regular business listings, square pins are part of paid…

ChatGPT Ads

Google is indexing ChatGPT conversations 🫨🚨

Yes, real ChatGPT conversations that were manually shared using the “Share & Export” feature with the appropriate box checked are being indexed and displayed in Google search results. Try it…

Thanks for sharing Jean Bonnenfant

Meta’s Q2 FY25 Income Statement

Meta just posted one of its strongest earnings reports to date, and it's all about AI. Q2 2025 results: – $47.5B in revenue, up 22% year over year. – $7.14…

AI Search

Full Search Live version on mobile

Barry Schwartz posted that Google is rolling out the full version of Search Live now with video support on mobile in the U.S. this week for users in the AI…

AI Max

Locations of Interest

New in AI Max for Search: “Locations of Interest” targeting 🚨. Arpan Banerjee spotted something new in Google Ads: AI Max for Search campaigns now support Locations of Interest at…

Conversions

New GA tools

Last week Google introduced new default reports and suggested audiences for advertisers focused on lead generation. These tools aim to improve lead quality and conversion rates by offering deeper insights…

Expanded ad serving protections for minor

Google is rolling out a machine learning update to estimate the age of signed-in users in the U.S. If a user is flagged as likely under 18, Google will apply…

Conversions

No Consent mode, No Conversions 🚨

3 months ago Microsoft Ads introduced a major shift for advertisers in the EEA, UK, and Switzerland. If you're using UET tags without valid user consent, your tracking is at…

Wednesday

30 July 2025
AI Max

Google AI Max ads in Live search results

Google AI Max ads have now been spotted in live search results, and they look very different from traditional Search ads. Key differences: Extremely long headlines generated by AI, often…

ChatGPT Ads

Study Mode

OpenAI just launched Study Mode in ChatGPT. It’s designed to guide students step by step instead of giving direct answers. Study Mode asks for your level, checks your understanding, and…

Grouping Favikons

SERP Alert ⚡ & Barry Schwartz discovered that Google is testing grouping favikons for sponsored results!

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