Google Analytics Releases MCP Server: A New Experimental Tool for Model Context Protocol. Google Analytics just launched an open-source tool called the MCP Server, now live on GitHub and MCP…
As of July 18, 2025, Google Ads has updated its Gambling and games policy for the United States. Daily Fantasy Sports ads are now prohibited in California, and this restriction…
Thomas Eccel discovered that Google now requires showing who funds each ad under the Advertiser Identity Verification (AIV) process. What’s new: - Ads will display an “Ads funded by” label.…
Okay, let’s get to it. Facebook’s like, Oh, they saw your ad? Cool, we’ll count it if they buy later.”. Google’s more like, Nah, if they didn’t click, it doesn’t…
For some accounts delayed conversion value is a real thing. See this example below. If I would only look at today I would see 78% of the conversion. However it…
Security researchers have uncovered a method used by Meta (Facebook, Instagram) and Yandex to secretly track Android users’ browsing activity, even when using Incognito mode or VPNs 🤣. By exploiting…
You get to design your day around you. Your energy. Your focus. Your rhythm. Not someone else’s schedule. Not a 9AM meeting that could’ve been an email. For me, that…
This new feature helps you generate more conversions from search terms you're already eligible to show for, without altering your targeting or expanding your keyword reach. Performance Tradeoff: It bids…
Cloudflare is taking a stand: from now on, it will block known AI bots from scraping websites automatically. AI companies have been crawling the web for years, often without permission…
During the COVID-19 pandemic, Procter & Gamble (P&G) and Coca-Cola adopted opposing strategies regarding advertising expenditures. P&G's Strategy: P&G increased its marketing investment, particularly in digital media, to maintain brand…
OpenAI just launched something that could change how we get work done: ChatGPT Agent. This new version of ChatGPT doesn’t just generate answers it can actually take action. It opens…
I came across this Visual Capitalist chart, and it puts things in perspective. ChatGPT is growing fast. But when it comes to global search behavior, Google remains in a league…
