New in Google Ads: “Ads funded by” Label

Thomas Eccel discovered that Google now requires showing who funds each ad under the Advertiser Identity Verification (AIV) process.

What’s new:

– Ads will display an “Ads funded by” label.
– Only Payment Admins/Users can submit AIV.
– Even verified advertisers must submit new info.

Update it through:

Google Ads → Tools & Settings → Advertiser Verification.

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