December 14, 2024

Spotted by Rüdiger Rudolph 2 ads in 1 section and three below that 🤔

Integrated CMP setup in the Google Tag UI is now fully available for some CMPs. Connect your CMP (Cookiebot Web CMP by Usercentrics in my case) & configure consent settings within the Google Tag UI in Google Ads, Google Analytics, Campaign Manager 360, or Google Tag Manager.

Dennis Westphal & Hana Kobzová discovered that Shopping Ads are now live on Google Ads.

The new ad format spotted by Thomas Eccel looks like an LSA Ad on top of the search results. When clicking on the Ad get a re-direct to the Google My Business profile.

Arpan Banerjee discovered that for most properties, you must now have a config command or the Google Tag installed on a web page for custom events to be sent.

Sagar Bisht & Hana Kobzová spotted that Google is now showing this symbol for ad strenght.

Haha found by Sagar Bisht glitch or a good Photoshop 🤣

Google is testing with new text in advertisements. In this example that Arpan Banerjee send me you see a second line of text in a smaller size.

Black Friday vs. Black Week 2024 Ebarometer: ProfitMetrics.io InsightsThe latest data highlights key trends for Black Friday, Black Week, and November: Black Friday: Exceptional growth with turnover up 5.72%, gross profit 6.13%, and orders 11.59%. However, ad spend surged 17.66%, increasing acquisition costs. Black Week: Declines in turnover (-7.8%) and gross profit (-7.45%) point to