GA4

GA4 – New Big Query Parameters

New parameters begin to appear in GA4 tables that are exported to Big Query. Related to attribution: • manual_source_platform• manual_creative_format• manual_marketing_tactic The following parameters are useful for identifying the order in which events are sent when sent in clusters or batches:• batch_event_index• batch_page_id• batch_ordering_id Found by Brais Calvo Vázquez & Simo Ahava

GA4 – New Big Query Parameters Read More »