The usual number is two. Three showed up not long ago, and now four have been spotted. This looks like a test. No word yet on how widely it runs…
Via Search Engine Watch
Advertisers must provide proper privacy notices and obtain legally required consent before collecting data, including compliance with Google’s EU user consent policy in the EEA.
Google updated its help page on how PMax interacts with other campaigns. Navigational and brand-specific queries can be filtered out of PMax when a dedicated brand Search campaign exists. Google's…
Spotted by Hana Kobzová, via PPC News Feed
The number comes from a revised help page on PMax performance swings. It sets a clearer minimum for small campaigns. If conversion data is delayed, you can see spend spikes…
Spotted by Hana Kobzová via PPC News Feed
It describes the shape and size of each vehicle. Values include atv_sport, city_car, convertible and suv, among others. The attribute is optional for all vehicle ads. Google says an accurate…
Spotted by Hana Kobzová, via PPC News Feed
The limit used to be 7 days. Now you can send server-side conversions that happened up to 90 days ago, which helps with long sales cycles and delayed conversions. Watch…
Spotted by Hana Kobzová, via PPC News Feed
