Google Ads News

July 2026

160 updates from July 2026, newest first.

Wednesday

29 July 2026

12 Free Marketing Guides

12 Free Marketing Certifications to Future-Proof Your Skills in 2026. Want to sharpen your marketing skills without spending a cent? These free certifications cover Google Ads, SEO, content marketing, email…

Demand Gen & YouTube

Google Ads Audit Sheet

I reviewed a lot of lead gen accounts recently. Same pattern every time: Tracking is incomplete. Leads aren’t qualified. Sales team not aligned. Follow-up too slow. So I created a…

Understanding Keyword Match Types in Google Ads

Keywords determine when your ads can appear based on what people search for. Match types control how closely a search must match your keyword. Broad Match. Keyword: low carb diet…

Reporting

Stop Prompting Claude Like This

Most people are prompting Claude the wrong way for Google Ads. They ask things like: “Give me tips to improve my campaigns.”. And then wonder why the output feels generic.…

Demand Gen & YouTube

Google Ads Fuel Alphabet’s Q2 Growth

Alphabet delivered a strong Q2, with total revenue up 24% to $119.8 billion. Google advertising revenue rose to $81.6 billion, driven mainly by 17% growth in Search and 13% growth…

Tuesday

28 July 2026

Google Tests Rounded Discover Results

Google is testing rounded corners for both articles and sponsored results in the its Discover feed. Found by Hana Kobzová, Barry Schwartz & Damien Andell.

Policy

Google Limits Policy Appeals

Google wrote, Starting July 21, 2026, the option to appeal a policy decision directly from your Google Ads account will not be available for policy decisions made more than 6…

Thanks for sharing Barry Schwartz

Shopping

Google Adds More AI to Merchant Center

Google Merchant Center is adding more AI features, including automated insight summaries, suggested search queries, and access to previous chats directly from the dashboard.

Thanks for sharing SERP Alert ⚡

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