July 25, 2025

Getty claims Stability AI illegally trained Stable Diffusion on millions of Getty photos The lawsuit covers over 12 million copyrighted images At $150,000 per work, potential damages total $1.8 billion But this case goes way beyond the money. It could redefine how AI companies operate worldwide: 1. It challenges the idea that scraping the internet […]

I collected 20 high-converting, emotion-driven, clarity-boosting prompts that you can use for: – Ad copywriting– Landing page testing– Hook ideation– Campaign angles– Persuasion rewrites Save this. Send it to your team. Steal one for your next brainstorm. 👇 Image below

Arpan Banerjee just texted me that Google started shooting mails for Ad funded disclosure info!

(Used by top ChatGPT experts) You’ve seen the same weak AI prompts everywhere. “Write a headline.”“Make this better.”“Summarize this.” That’s not how you use ChatGPT. Use prompts that think. That guide. That builds systems. Here’s how the pros do it 👇 Be blunt, not fancy“Write 3 conversion-focused headlines for a , no buzzwords.” Set the

The latest Tinuiti benchmark report reveals continued growth across most major ad platforms in Q2 2025. Key takeaways: – Google Search ad spend increased 11% year-over-year, driven by 18% growth in Shopping clicks. Temu and Shein briefly disappeared from Google Shopping due to tariff changes. Amazon also pulled back significantly. – Performance Max accounted for

Not tracking offline conversions for lead generation is the same as not tracking orders for a webshop… You’re just throwing money at “add to carts” and hoping for the best. No clue if they actually turn into revenue. 🤡 Imagine running an e-commerce store and saying, “We don’t need to track purchases, we just want

Customers that should buy again after some time? Reactivate them with this Strategy. Make sure to exclude people that you can reach by email and have a list that is up to date.

Emmanuel Flossie discovered that Google has introduced a new [mrp] (Maximum Retail Price) attribute for free listings in India via Google Merchant Center. It is mandatory that this MRP: – Is shown both on the product page and at checkout– Matches exactly across landing page and checkout– Uses INR only (Indian Rupee)– Cannot rely on

Anthony Higman warns that Google’s Local Services Ads (LSA) are becoming even less transparent. Message leads, once clearly priced at half the cost of phone leads, are now priced based on vague, undisclosed factors like a user’s likelihood to book. This shift reduces price clarity and undermines the auction model. He advises caution, especially for