Product Type is important!
Looks like Product type is important 😉 great share by Brian Andreasen.
Product Type is important! Read More »
July 8, 2025
How do Data-Driven attribution work?
I saw this great picture from Arpan Banerjee about how Data-Driven attribution works!
How do Data-Driven attribution work? Read More »
Different order values? Use ROAS instead of CPA!
A lot of different margins? Check POAS!
Different order values? Use ROAS instead of CPA! Read More »
Got a new idea?
Numerous other driven entrepreneurs have it too. While you’re sitting around thinking about your plan. They’re out there implementing and testing. Don’t hesitate. Your competitors won’t wait for you to catch up. They’ll race ahead and seize opportunities while you’re still preparing. Test fast.
Level Up Your AI Game in 2025
ChatGPT isn’t just a tool it’s your co-pilot. But how you prompt matters. Enter these Prompt Frameworks that break the guesswork and supercharge your outputs. What’s Inside? Whether you’re creating ad campaigns, solving team issues, or crafting strategies, frameworks like RTF, TAG, CARE, and RISE help you: – Nail your role– Define tasks with clarity–
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The Ideal ROAS Target
Great pictures from Producthero that shows that to set the ideal ROAS (Return on Ad Spend) target for your Google Ads, it’s essential to balance between profitability and revenue(or even better use POAS) Start by determining your breakeven point based on product margins—this sets the minimum ROAS to avoid losses. Then, use Google’s Bid Simulator
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Higher AOV might mean you’re losing money
Because not all growth is real growth. AOV growth feels like success.But it can hide real problems. Here are 9 common AOV scenarios:(and what they might really mean) AOV ↑ + Conversion rate ↓ → price push is backfiringAOV ↑ + Profit margin ↓ → heavy discountingAOV ↑ + LTV ↓ → one-time splurgesAOV ↑
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Google’s new AI, Veo-3, is blowing up
And I found a free course that shows exactly how to use it with real examples, prompt formulas, and advanced techniques. Covers: – How to write killer prompts– Scene-by-scene breakdowns– Image-to-video & aspect ratios– Audio, style, motion tips– Access + next steps Link: https://lnkd.in/e-3MRV3d
Google’s new AI, Veo-3, is blowing up Read More »
Antitrust complaint against Google
A coalition of European independent publishers, led by the Independent Publishers Alliance, has filed an antitrust complaint with the European Commission against Google. The complaint accuses Google’s AI Overviews AI-generated search summaries that appear at the top of results pages of misusing publisher content without consent, thereby harming competition and threatening independent journalism. The group
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