All updates

🚨 More control over your Google Ads budget.

Share on LinkedIn

Thomas Eccel reports that channel prioritization and budget caps are rolling out outside the US.

→ Assign high or low priority to channels.
→ Cap low-priority channels at a percentage of daily budget.
→ Set account-wide rules, with campaign-level overrides.

Available for PMax, Shopping and Search. Demand Gen follows later.

The week in Google Ads, in one email.

Free. Read by 125K+ marketers every week.

Subscribe for free

Seen something new in your account?

Send me the screenshot