Yelp is pushing deeper into AI with a new assistant that helps people search, compare, and book in one conversation. It can recommend businesses, explain why they match, and complete actions like reservations, orders, or appointments without sending users somewhere else. With more integrations across healthcare, beauty, home services, and food delivery, Yelp is moving from discovery to conversion. This is another sign that AI is not just improving search, it is reshaping the full customer journey.Â
