Starting February 5, 2026, Google no longer allows personalized targeting for App campaigns promoting Rummy and Daily Fantasy Sports apps in India. Only non-personalized delivery is permitted for this vertical in that market.
India Ends Personalized Ads for Rummy & DFS Apps Read More »
Getting help is a cheat code. I came in thinking I would mainly learn how to punch harder. What I actually learned was how much faster you grow when someone is watching you closely. Tiny details: – foot position– timing– when to relax instead of forcing power Things I would never have noticed on my
One unexpected lesson I learned from PT boxing Read More »
The PPC community is genuinely one of the most supportive communities I’ve ever been part of. Not competitive in a toxic way. Not hiding knowledge. Not afraid to say “I tested this and it failed”. Instead, people openly share: – experiments that didn’t work– scripts and workflows that save hours– honest opinions about new Google
One thing I keep noticing in this industry Read More »
Matteo Braghetta discovered that Google is rolling out controlled A/B testing for creatives directly inside Performance Max!
🚨Big Pmax Update 🚨 Read More »
In a quiet corner of the tech newsroom, Google unveiled a confident message: Gemini was finally closing the gap with ChatGPT. The headline numbers looked impressive, and for a moment the room buzzed with talk of a turning point. But when the editors compared how those users were actually counted, the excitement softened. Gemini’s audience
Gemini was finally closing the gap with ChatGPT. Read More »
