Google Ads News

September 2025

156 updates from September 2025, newest first.

Tuesday

23 September 2025
GA4 & GTM

BIG Ads Update (For Advertisers)

Josh Silverbauer👨🎤 posted that the Google Ads Conversions GTM template now supports new event parameters. This means you can send richer data directly into Google Ads conversions!(First spotted via Alina…

Meta expands WhatsApp Status ad options

Meta is rolling out click-to-message ads inside WhatsApp Status, giving brands full-screen placements that lead directly into a chat with the business. This adds a new layer of conversational advertising…

Ideas To Try

Anthony Higman discovered that Google Ads New "Ideas To Try" On Video Assets!

Conversions

iOS 26 is live, and nothing has changed

Apple has officially released iOS 26 with its big “Liquid Glass” redesign a system-wide UI refresh with translucent elements across iPhone, iPad, Mac, and more. The update also brings live…

Saturday

20 September 2025
ChatGPT Ads

How people use ChatGPT

New research reveals how 700M people use ChatGPT worldwide work vs. personal patterns are shifting fast. A new NBER paper analyzes 18B weekly ChatGPT messages and shows how adoption has…

Demand Gen & YouTube

YouTube just made live streaming a lot more powerful

New updates are designed to help creators engage deeper, understand audiences better, and monetize smarter: Real-time reactions: viewers can now drop emoji-style responses during a live stream, giving creators instant…

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