What’s Happening

Google is launching a new feature for Google Business Profiles called “What’s Happening,” designed for restaurants and bars. I

t highlights timely updates like daily specials or live events at the top of the profile, increasing visibility and engagement.

Eligibility: Available to single-location food and drink businesses in the US, UK, AU, CA, and NZ.

To qualify, businesses must post updates via Google Posts or sync with Facebook, Instagram, or X.

Visibility: Updates may appear in Google Search and potentially Google Maps.

Useful for businesses aiming to drive immediate attention to daily promotions or events.

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