Update to Google’s Unfair Advantage Policy (April 2025)

Starting April 14, 2025, Google will update its Unfair Advantage Policy to clarify that the restriction on showing multiple ads for the same business, app, or site applies only to a single ad location.

The revised policy continues to prohibit gaining an unfair traffic advantage, such as violating affiliate program rules or attempting to show multiple ads in one ad placement.

Policy violations will not result in immediate account suspension Google will provide a warning at least seven days before taking any action.

1 thought on “Update to Google’s Unfair Advantage Policy (April 2025)”

  1. Finally someone who put the source about “double serving”. A few blogs wrote about this updated without showing the actual source.
    Thanks for that! I realized I had it in my email to.

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