OpenAI has decided it is time to compete directly in web browsing, too.
After powering ChatGPT with real-time browsing via plugins and Bing integration, the company sees a clear opportunity: take full control of the browsing experience.
A strategic analysis showed three things:
– Chrome owns two-thirds of global browser usage.
– Google monetizes this via deep integration with its ad empire.
– OpenAI could deliver a better user experience and capture valuable data for training models and building agentic AI systems.
The hypothesis?
OpenAI doesn’t just need access to the web; it needs to own the gateway.
So it’s building its Chromium-based browser. Native chat interface. Built-in “Operator” AI to take actions. Full control over the stack.
