Microsoft is rolling out policy enforcement with full enforcement taking effect on May 5th, 2025 (TODAY)
Not installing consent mode will affect your advertising performance by preventing retargeting and conversion measurement for site visits coming from the EEA, UK, and Switzerland!
I use Cookiebot Web CMP by Usercentrics, myself, for consent mode in Microsoft, and I also have made a video on how to implement this.
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Subscribe for freeGoogle Ads shows this message when you select the option: "Your campaign will be limited to only new customers, regardless of your bid strategy.". You still need to upload a…
Spotted by Anthony Higman
Thanks for sharing Arpan Banerjee
Until then it covers Performance Max and Demand Gen. Google's updated help page now defines the channels for those two campaign types. The placement codes change too. The old 'x'…
Spotted by Hana Kobzová, via PPC News Feed
