Certified merchants can now promote:
• Prescription drug subscriptions
• Prescription drug bundles (drug must be the primary product)
• Recurring prescription consultation services
To qualify, pharmacies must maintain certification, submit subscription pricing via the [subscription_cost] attribute in Merchant Center, clearly display terms and fees, and comply with Healthcare & Medicine and recurring billing policies.
Why it matters: This unlocks subscription-based revenue opportunities while staying compliant with Google’s advertising rules.
