Thomas Eccel, Just spotted something new in GA4 that might save your conversion tracking (literally):
GA4 now gives you a Consent Signal Rating for each data stream.
Yup, it rates how well you’ve implemented Consent Mode.
And here’s why this matters:
Google Ads is planning to block conversion tracking if your consent setup isn’t compliant.
So if you’re running ads in 2025, this is HUGE.
You can find your rating here:
Admin → Data collection and modification → Consent settings
Need a solid CMP?
I use Cookiebot Web CMP by Usercentrics myself. Super easy to install and compliant.
