Google’s Enhanced Keyword Planner
Google announced the organize keyword planner a few months ago. Now Thomas Eccel spotted the organize keywords selection live in one of his US accounts.
Google’s Enhanced Keyword Planner Read More »
SEA
Google announced the organize keyword planner a few months ago. Now Thomas Eccel spotted the organize keywords selection live in one of his US accounts.
Google’s Enhanced Keyword Planner Read More »
I can give my followers 50 dollars off the God Tier Framework from Ed Leake! In this framework, Ed shares a 400+ points interactive checklist with step-by-step build, audit and optimizations, bidding strategies, ad creation templates, and SOPs to scale accounts. With this framework, you can streamline your Google Ads optimizations & and improve your results within
Special Google Ads template offer for my followers 🚨 Read More »
Google provided this example of how automatically created assets work when enabled. Good information to see with the upcoming release of Automatically created assets in new languages. For more information check: https://lnkd.in/erBgPaWR
Demystifying Google’s Automatically Created Assets: A Sneak Peek Read More »
In this picture you find some questions you can ask yourself about your conversion settings.
Unlocking Conversion Insights: Key Questions for Your Settings Read More »
The Google Ads newsletter – week 38 is out. Make sure you stay up to date and read this edition that has a special offer for subscribers. If you want to stay up to date subscribe to this newsletter. Find more information by following this link.
Google Ads newsletter – week 38 Read More »
Tomorrow I’m releasing a new edition of the Google Ads newsletter. This edition is really packed with a lot of news and a special offer for subscribers. Make sure you don’t miss this edition and subcribe at: https://lnkd.in/edQGSsmr
Google Ads update week 38 Read More »
Google just sent me this Dutch message that tells me that from 18-10-2023 some attribution models will not be available anymore. From that day Google will automatically update to data-driven. The attribution models that go away: first click, linear, time decay, and position-based attribution The attribution models that stay are data-driven attribution, last click, and external
Google’s Attribution Model Changes: What You Need to Know as of 18-10-2023 Read More »
Elliot Smith received an email informing him that X is joining the Google Display Network on August 28th.
X’s Debut on Google Display Network Read More »
Google posted another message that from October 2023 the eCPC bid strategy will behave as Manual CPC.
Google Announces eCPC Bid Strategy Adjustment Read More »
On 21 November Google will update the Google Ads Misleading representation policy.
Google Ads Misrepresentation Policy Update Read More »
Yesterday I received this image from Tiago Goncalves . In this message Google is telling advertisers that they are fixing some technical issues that are created by account-level and app category exclusions. From now on the exclusions won’t block Google property’s or Gmail’s app categories.
Exclusions No Longer Affect Google Property and Gmail App Categories Read More »
The DOJ has removed key evidence from it’s website around the Google Trial. The DOJ had not informed the judge about uploading these documents. Google made a complaint about this and now the DOJ has removed information. For further information, please refer to the following link.
DOJ Removes Key Evidence from Website in Google Trial Read More »
Emmanuel Flossie found out that Buy on Google will stay available for YouTube if you integrate it with Shopify and the app Google & YouTube.
Buy in Google YouTube Read More »
YouTube is again focusing on the crackdown of Ad blockers… For more information read: https://lnkd.in/e5KTnZXx
YouTube’s New Push Against Ad Blockers Read More »
Google has released more information about the shutdown of Buy on Google.For the full timeline check: https://lnkd.in/eCPxrXyb
Shutdown of Buy on Google Read More »
From October 4 AssetGroupListingGroupFilters can be created asynchronously using batch processing with the Google Ads API! For more information check: https://lnkd.in/eCPxrXyb
Exciting Google Ads API Update Read More »
Microsoft has launched a new Video Ad product called Video and Connected TV. This product can be used to create online video and CTV ad campaigns. Some platforms where ads can be shown are: Max, Hulu, Bloomberg, MSN, Huffington Post, People, and the Wall Street Journal.
Microsoft launches new Ad product Read More »
Today google wrote a blog about the new AI tools for Ads. In this blog they announced that Automatically created assets are now available for 7 additional languages: – Dutch– French– German– Italian– Japanese– Portuguese– Spanish For advertisers with English assets in the US and UK, automatically created assets will soon start using generative AI!
Google Ads AI update Read More »
Below you find all the news around Google Ads from week 32. Manual payments The manual payments setting is now not available for new accounts from a lot of countries… If you want to check the list read this list. New warning MC Dennis Moons🧪 found this new warning in Merchant Center called Inappropriate title. It looks
Google Ads newsletter week 32 Read More »
Dennis Moons🧪 found this new warning in Merchant Center called Inappropriate title. It looks like this warning is specific for Discovery & Dem. Emmanuel Flossie saw this also before and he think that this is a bug.
New warning Merchant Center Read More »
The manual payments setting is now not available for new accounts from a lot of countries… If you you want to check the list read this article.
Manual Payment setting available Read More »
Below you find all the Google Ads news from week 31 Similar Audiences On Tuesday all similar audiences were removed. This is due to the phasing out of third-party cookies and user privacy. Optimized targeting will replace similar audiences. This feature is automatically turned on for all campaigns. New setting Google Ads Dario Zannoni & Yoann FERRAND found
Google Ads news week 31 Read More »
Jeannie Hill saw this new Google Ad top format in the generative search experience!
New Google top Ad format Read More »
Tinuiti has released the Digital Ads Benchmark Report Q2 2023. Some findings: – Google search ads grew 11% Y/Y– click growth 11% Y/Y – average cost per click flat – Shopping spend rose 11% Y/Y – Shopping CPC -2%– PMAX ROAS -9% For all the information download the benchmark report at: https://lnkd.in/ed6ywrFR
Digital Ads Benchmark Report Q2 2023 Read More »
Dario Zannoni found out that in some Google Ads accounts it is now possible to add videos without uploading them to an official Youtube channel.
Add video without uploading video Read More »
Boris Beceric ✅ received this new format were Google is again pushing AAR’s. Always be careful with these recommendations.
New format pushing AAR’S Read More »
In one of my accounts I find new data in the week-over-week report & insights that I could not find in my other accounts, they are called: performance shifts and performance changes.
New reports & insights? Read More »
Anthony Higman found these new Local Search Ad format test.
New Local Search Ad Format Read More »
If you have a trademark policy violation you now need to fill in an appeal form. This new form came with the new trademark restriction.
Microsoft released its lastest blog with product updates for August: – Microsoft Advertising’s Performance Max now in open beta– Change of plans to UET web insights rollout– enabling UET Insights– Code-free conversions for Smart Campaigns accounts– Microsoft Audience Ads will be available in another 58 markets/regions.
Microsoft updates for August Read More »
Google is updating the data protection terms On September 1, 2023. This update comes after the European Commission adopted the new adequacy decision for safe and trusted EU-US data flows.
Updating the data protection terms Read More »
David Kyle got invited for the new product studio generative AI Image tool. Looks like Google is rolling out this pilot.
New product studio generative AI Image tool. Read More »
Today Google officially announced some new GA4. Some features were already found by users. Below you see the new features: New audience features: – New unnotified users suggested audience– Seamlessly re-use app and web audiences– Access Google Analytics 4 Audience Builder in Google Ads. Focused on iOS campaign measurement and performance – Geo-based conversion lift measurement–
New GA4 features focused on better App campaign performance Read More »
Google has a bug we’re it is showing 5 Ads instead of 4! Google found this bug and is going to fix it.
Thomas Eccel found out that when you switch from DSA to PMax that you can exclude URL’s and make URL rules. He also found Page Feeds live in his account.
From January 16, 2024, Google Ads will no longer bid on EEA or UK web and app personalized ads inventory that does not comply with the IAB’s TCF requirement. This means that publishers and developers using Google AdSense, Ad Manager, or AdMob will be required to use a Consent Management Platform (CMP) that has been
Consent Management Platform required Read More »
Tiago Goncalves found out that the new video enhancements beta feature is activated by default. This is something to check if you run video campaigns. If you want to opt out read: https://lnkd.in/eqz-xsm2
New video enhancements beta feature Read More »
Yesterday Benjamin Vandenberghe found out that view rate insights are now split up by platform.
View rate insights Read More »
On August 28, 2023, the Google Ads Gambling and games policy Brazil country-specifics will be updated. From this day Google will begin to accept ads for Sports Betting and Daily Fantasy Sports operators.
Update Google Ads Gambling and games policy Brazil Read More »
Dario Zannoni & Yoann FERRAND found out that there is now a optimized targeting and audience expansion on off switch. You can find it in the audience tab.
New setting Google Ads Read More »
Today all similar audiences will be removed. This is due to the phasing out of third-party cookies and user privacy. Optimized targeting will replace similar audiences. This feature is automatically turned on for all campaigns. Optimized targeting looks at information like keywords on your landing page or in your creative assets. Based on this information
Frank Sandtmann found this result in Bing where the Ad label is really hidden.
Bing Ads hide Ad label Read More »
Below you find all the news around Google Ads from week 30 Google Ads Trademark Policy This Monday Google updated their Google Ads Trademarks. Google will accept and process trademark complaints only against specific advertisers and/or ads. Trademark restrictions implemented before 24 July will be phased out for most advertisers in 12-18 months. New Improved
Google Ads news week 30 Read More »
You can see the following metrics in this dashboard: – Session count– Popular page’s– Device breakdowns– Country breakdown– Quick backs– Average active time. Data signals: – Page latencies– Click and scroll interactions– Purchase cart details– Cart abandonment details– Browser-based signals– JavaScript browser errors.
Microsoft had introduced new website insights for Universal Event Tracking Tag. Read More »
Google is going to update the product rating policies on 28 August 2023. They update has clarifications of a lot of policies. Google also announced a new policy on automated content, Google doesn’t allow reviews that are primarily generated by an automated program or artificial intelligence application. Google is also providing more guidance on how
Product ratings update Read More »
Google has announced that they will begin to apply the new consent management platform requirements on January 16, 2024 for publishers that use AdSense, Ad Manager, or AdMob.
New consent management platform requirements Read More »
Google has announced that they will begin to apply the new consent management platform requirements on January 16, 2024 for publishers that use AdSense, Ad Manager, or AdMob.
Consent platform requirements Read More »
In the last blog of Merchant Center Google wrote about how to increase shopper trust with customer support. Is this a new option in Merchant Center Next? I’m not having access to Merchant Center Next at this moment so feel free to react.
New in Merchant Center Next Customer support? Read More »
Mike Blumenthal found out that Google has updated the Local Service Ads reviews dispute form.
Google updated Local Service Ads reviews dispute form Read More »