SEA

Geert Groot sent me a screenshot yesterday about the September Business report. He found that it looked like it had a bug I myself found it too!

So a lot of people were complaining about finding the campaign settings in the newest version of Google Ads. Looks like Google is now testing with a campaign setting button. I also found this for Ad group settings. This picture is from the old design but when I switched it was also in the new

I see Google talking more and more about automatically created assets with final URL expansions. I think that is a new focus for Google. 

SGE can now make images besides this change Google also introduced written drafts in SGE. For more information read: https://lnkd.in/dny29fWf

In August Android launched app-suggested Ads. Today some users got a notification about this feature!

Google Ads has a serving and spending bug that is impacting advertisers. Google is aware of and is working on this bug. If you want to stay up to date check:https://lnkd.in/eRJqEZz6

Florin Caroli just shared this recommendation with me. Now I have seen this recommendation before but for some this maybe new.  Now Google is pushing to download the Google Ads mobile App, but with this App, you have fewer options than with your computer… I myself have the App on my phone and I have the

Does your clients wants a lot of calls? Try the Call Ads Format from Google!  Sometimes this format is forgotten and you don’t hear a lot about it, but Geert Groot reminded me about this format a few posts ago!

I can give my followers 50 dollars off the God Tier Framework from Ed Leake! In this framework, Ed shares a 400+ points interactive checklist with step-by-step build, audit and optimizations, bidding strategies, ad creation templates, and SOPs to scale accounts. With this framework, you can streamline your Google Ads optimizations & and improve your

Google Ads released a lot of videos yesterday. No idea why they would release so many videos on 1 day. Also most video’s just summarize old updates.

Interesting report about how much ad spend will be spend in ad fraud this year! For more information click on the link!

Ginny Marvin has confirmed that Google Ads has stopped maintaining the Keyword Planner individual & ad group keyword forecasting data.

Are you creating a display campaign? Always click on additional format options and think about this setting! Picture from: Creative Website Marketing

Is anybody else experiencing this bug that Kiel Hanson found?

Thomas Eccel found the insights finder tool from Google that is in Beta. I never heard about this tool but it should already be 3 years in beta because Google made a video about it three years ago. Insights Finder helps you uncover trends, understand your audience, and find ways to reach your audience with new marketing

First time seeing this information that is coming from Google My business Profile in Ads.

Leonard Raleigh found out that Google is now loading unique advertisers when it shows you screened LSAs.

Android Authority found out that TikTok is working on a paid edition without Ads.

On September 20, 2023, Google will start rolling out backend improvements on Google dynamic ad targets.

Special Google Ads newsletter Offer! Get 100 dollars off the God Tier Framework from Ed Leake! In this framework, Ed shares a 400+ points interactive checklist with step-by-step build, audit and optimizations, bidding strategies, ad creation templates, and SOPs to scale accounts. With this framework, you can streamline your Google Ads optimizations & and improve your results

Navah Hopkins wrote and very detailed article where they analyzed 2637 accounts, conducting a study to explore the effectiveness of broad match type vs exact match type. One of the big takeaways from this study is that: Exact match outperformed broad match in terms of CPC, CTR, CPA, ROAS, and conversion rate for the majority of

Thomas Eccel found out that you can now invite users with an access expiration date. You can also set and directly subscribe them to emails like disapproved ads or campaign alerts.

I already told you guys that Snapchat is going to use The Microsoft Chat Ads API. Now Snapchat has released that they are going to start serving sponsored links using Microsoft’s Chat Ads API. Below you see an example.

Dario Zannoni found out that the new video view campaign subtype is now live in some accounts. Video views were announced together with the Demand Generation campaign a few months ago. Video views will give advertisers more views at a lower cost per view. Google can do this by showing videos across multiple ad formats.