Google has announced that you can now integrate Salesforce Marketing Cloud with a Google Analytics 4 property from the Marketing Cloud interface.
Google Enables Salesforce Marketing Cloud Integration with GA4 Read More »
New Search Console will start reporting Learning Video Rich Results!
Search Console Now Reports Learning Video Rich Results Read More »
Damian Rollison found out that Google is rolling out new gym attributes for GMB.
Google is rolling out new gym attributes for GMB! Read More »
In 2021 LinkedIn post an article that only 1% of the active users is posting content. For other platforms this amount is much higher. With other words you still can get lots of impressions and reach because this platform is not so saturated.
Thomas Eccel found out that GA4 has launched a new comparison control feature!
GA4 has launched a new comparison control feature! Read More »
Arpan Banerjee just got this new pop-up in the keyword planner that tells him that the search volume of a keyword also includes other keywords!
Search volume includes Read More »
I had so many requests for the 4 Google Ads files that it became hard to send them out! That’s why I released them. Below you can find the link to the sheet files: Search settings checklist: https://lnkd.in/ecrkcDvmDisplay tips & checklist: https://lnkd.in/eE72ypuVGoogle Display network placement list: https://lnkd.in/exaszpxgConversions tips and setting checklist: https://lnkd.in/eBQkc4Hi
4 Google Ads Checklist & templates for free Read More »
Dmitrii Anikin has announced the launch of AdGPTs.com, a directory of GPTs specifically for advertising professionals. For more information click on the link.
The Launch of AdGPTs.com Read More »
Below you find all the Google Ads news from week 45. If you want to receive these updates automatically then sign up for the newsletter: https://lnkd.in/eFk-bSsp. Don’t want to check LinkedIn? Then you can check my website: https://lnkd.in/eZH8my6y Ads call waiting time attribute: https://lnkd.in/eCdVX7cgLead funnel view:https://lnkd.in/eEBgjjzAPerformance Max welcomes generative AI: https://lnkd.in/ezJu_wMsNew shopping features: https://lnkd.in/enfqsjyGHoliday 100
Google Ads news week 45 Read More »
Ads call waiting time attribute Arpan Banerjee found out that Google Ads is now showing the call waiting time in Ads! Lead funnel view Thomas Eccel spotted this lead funnel view in Google Ads! I have never seen this funnel before. Performance Max welcomes generative AI Google and Thomas Eccel just released that generative Asset generation is now rolling out
Google Ads news – week 45 Read More »
Nice Display Ad example of Represent. I have looked at their products earlier and I can now join for early access. Really took my attention even though they don’t have a product on the ad.
Nice Display Ad example of Represent Read More »
Tiago Goncalves just shared this important message with me! Make sure you upload your Google Ads API to v15 if you are using the Ads API. This is necessary for users in EEA.
Upgrade Your Google Ads API to v15 Read More »
If you want to bid on conversions with Demand Gen Google advises you to have at least 50 conversions.
Google’s 50 Conversion Recommendation Read More »
Watch out! The Demand Gen experiments are by default 70%!
The Demand Gen experiments are by default 70%! Read More »
Scripts can help you automate tasks or alert users on for example performance changes. Some interesting scripts: – Mike Rhodes Pmax Channel script: https://lnkd.in/eq8GHr5i– Flowboost Product labelizer script: https://lnkd.in/eYs8Umtd– Mike Rhodes Search Term script: https://lnkd.in/e3ZZDJ9V– Google Ads change history script(Nils Rooijmans): https://lnkd.in/erjF8qeR– Benchmark price script(Flowboost): https://lnkd.in/eYs8Umtd– Link checker script(Google): https://lnkd.in/e3p_3unc– Jack Felstead Pmax script: https://lnkd.in/eqh-mYwx
Useful Google Ads Scripts Read More »
Khushal Bherwani found out that Bing is testing product filter options and related searches at the product overlay window which shows in shopping searches.
Bing’s Product Filter and Related Searches Testing in Shopping Search Overlay Read More »
Amazon & and Facebook are going to work together! Customers will now be able to shop Amazon’s Facebook and Instagram ads and check out with Amazon without leaving the social media apps! For more information, please refer to this link!
Thomas Eccel found that for the new Demand Gen Experiments you can A/B test different videos and images!
A/B Testing for New Demand Gen Experiments: Videos and Images Read More »
Denie Geertzen found out that you can now have this emoticon function in Gmail!
Gmail’s new emoticon function Read More »
Barry Schwartz & Menachem Ani Ⓜ️ found out that Google is testing with showing a promotion for Amazon Prime membership directly in the Google Shopping search results interface. He also found out that Google is testing this with the Nike Membership.
Google Tests Promoting Amazon Prime Memberships in Shopping Search Results! Read More »
Hamid Pasha found out that Google is testing with this call extensions.
Google is testing with call extensions Read More »
Some basic tips on how you can create a better LinkedIn profile!
How to improve your Linkedin profile! Read More »
What are the Biggest Google Ads changes from the beginning of 2023 until now? You read them below: – Sunset Google Optimize & Google Analytics– Pmax experiments rollout– Shopping Ads for hotels and Pmax for hotels– High-Value Optimization for NCA in PMax– You can not use Content targeting anymore in video campaigns– Campaign-level brand exclusions
Biggest Google Ads changes this year 🚨 Read More »
Google has launched the Privacy Sandbox Protected Audience API in Google Ads, Google Analytics, and Display & Video 360 platforms. This innovative API enables re-engagement for Display campaigns while prioritizing user privacy. With the impending end of third-party cookies, this technology provides a secure way to connect with website visitors, ensuring their privacy is protected.
Privacy Sandbox Protected Audience API Read More »
1. Click to WhatsApp Lead Gen: Expansion of the lead objective to Facebook and Instagram ads, allowing users to click to initiate a WhatsApp chat and enabling marketers to nurture high-quality leads through messaging.Option for advertisers to add a Q&A flow in Ads Manager. 2. Instant Form Ad Format: Functionality that enables users to connect
Meta has released 5 new lead-generation ad tools for Facebook and Instagram! Read More »
Generative AI in Google Search expands to more than 120 new countries. No European countries are included… Google is also: – experimenting with a new way for you to ask follow-up questions directly from the search results page– adding more context to translating-extending the interactive way to see definitions to more areas, including coding and
Generative AI in Google Search expands to more than 120 new countries! Read More »
Barry Schwartz found out that Google Shopping Search Filter now shows local queries!
Google Shopping Search Filter Update! Read More »
YouTube is rolling out a personalized ‘For You’ section on the home tab of creators’ channels. For more information, please refer to this link!
YouTube is rolling out a personalized ‘For You’ section! Read More »
Interesting article from The Verge! Is Youtube breaking the law by searching for Ad Blockers on your device? For more information, please refer to this link!
Is Youtube breaking the law by searching for Ad Blockers on your device? Read More »
The Shopping ads and free listings Malicious or unwanted software policy will be split into 3 separate policies:– Malicious software– Compromised sites– Unwanted software. Google will begin enforcing these policies in October, with full enforcement ramping up over approximately 4 weeks.
Splitting Shopping Ads Policy Read More »
Thomas Eccel found out that you can now choose a specific conversion in your performance plan!
Performance planner conversion action Read More »
Emmanuel Flossie and Clarice Lin shared that Google has launched an automated promotions beta!
Automated promotions beta Read More »
Google has announced the v202311 of the Google Ad manager API.
Announcing v202311 of the Google Ad Manager API Read More »
I made a conversion settings and tips template. This template teaches u more about which tools you can use for better conversion tracking. If you want this template react with conversions.
Conversion settings and tips template Read More »
The Google Ads Other Restricted Businesses policy has been updated and reorganized for improved clarity and readability.
Update to Other Restricted Businesses Policy Read More »
Google has now also released a November reviews update!
Google’s November reviews update! Read More »
Just out the first monthly recap newsletter edition. In this edition, you read the most important changes that happened in October around Google Ads. The weekly edition will stay of course:) and if you have not subscribed yet go to: https://lnkd.in/edQGSsmr
Monthly newsletter edition Read More »
Barry Schwartz found out that Google is testing with a new review design!
Google is testing with a new review design! Read More »
Barry Schwartz found out that Google has changed the page experience page in Search Console.
Google changed the page experience page! Read More »
If you don’t have time to check the weekly updates just check this monthly Google Ads update list: Conversions GA4 Ads fixed: https://lnkd.in/ebU9CPsCExclude signals GA4: https://lnkd.in/eA3MmjY5Roll out Demand Gen Ads: https://lnkd.in/eui_VfRiTwitter Placement Google Ads: https://lnkd.in/e8PwJpSeAutomatically adds products in Merchant Center: https://lnkd.in/esZA6xrVNew Google Ads Data Manager: https://lnkd.in/eTUhsG98 New Ad Format: YouTube Spotlight Moments: https://lnkd.in/eRf7-xHUPerformance planner for Demand Gen: https://lnkd.in/ecAFipVxRecap of the EMEA product Kick-off: https://lnkd.in/eQyNz_jYScripts
Biggest Google Ads Changes October Read More »
Felipe Girão just sent me this message! Looks like Meta is starting with the rollout of the paid subscription.
Meta’s paid subscription! Read More »
Google and Thomas Eccel just released that Asset generation is now rolling out in the US! Google already showed us these features earlier during GML. You can use text-to-text and text-to-image prompts to refine or generate new images and text. AI-powered asset generation for Pmax will be available as a beta to all advertisers in the U.S. by
Performance Max welcomes generative AI Read More »
Google has released new shopping features: – Dedicated Deals Page on Search– Discount Notifications in Chrome– Price Insights in Chrome– Price Tracking and Alerts These updates help users easily find discounts, track prices, and receive notifications for price drops, enhancing their holiday shopping experience. Dedicated Deals Page on Search: Google has launched a new deals
Have you seen these new shopping features? Read More »
Google has released its Holiday 100 list, featuring 100 gift ideas based on popular searches throughout the year. For more information visit: https://lnkd.in/eRYPEnak?
We have reached the milestone of 14.000 subscribers! Around 4000 people have subscribed in the last 4 months. Don’t miss out on the latest news around Google Ads. Subscribe at: https://lnkd.in/gs3CkEhz
14.000 subscribers! Read More »
The last 28 days have been crazy with LinkedIn impressions! Now impressions are not everything but if you want more viewers I share some tips: – be consistent in content creation– give as much value as you can for free– write about one or two topics– interact with other creators that are relevant to you–
How to grow on LinkedIn Read More »
The Singles’ Day, originally called Bachelors’ Day, is a Chinese shopping day that celebrates people who are not in a relationship. Now I already know that European companies are also using this day to get more sales. I think it is just a matter of time before this concept gets bigger in Europe. I could now find
Below you find the Pmax changes from 2023. Keep in mind that we have different phases: the announcement of a tool, seeing it in beta, and the official rollout. October: – Closed beta PMax vehicle ads in the UK, planning to expand to France and Germany– Increase Pmax search themes– Flip video ads are also
The OpenAI chatbot will be trained on information up to April 2023(only for paid) OpenAI is also releasing a platform for making custom versions of ChatGPT for specific use cases.
ChatGPT users will soon have access to more up-to-date information! Read More »
