Google is beginning to roll out a new Beta video-generation tool in Google Ads Asset Studio, likely one of the features announced at GML 2026. Called “Transform your website or ads into video with Google AI,” it uses Google’s latest generative AI models, including Gemini Omni, to turn existing website or campaign creatives into polished 12-second videos with five scenes, voiceover, and horizontal or vertical formats.
Rather than generating videos entirely from scratch, the tool adapts and animates existing creative assets while still giving advertisers some control over imagery, messaging, visual direction, colors, scenes, and voiceover.
The workflow has five stages: selecting source material, reviewing an AI-generated creative brief, choosing among three creative narratives, editing a five-scene storyboard and voiceover, and finally reviewing, downloading, labeling, or uploading the finished video directly to YouTube.
Thanks for sharing Dario Zannoni.
