Google has released a new instructional guide aimed at agencies that manage multiple Merchant Center accounts. This resource is designed to help teams better understand and use the updated agency workflow tools in Merchant Center. What’s included in the guide? The video guide walks through key features of Merchant Center for agencies, including: This builds […]
🚨 Google Shares Merchant Center for Agencies Guide Read More »
Google has launched a new Ads Decoded newsletter on LinkedIn.This is part of Google’s broader effort to better educate advertisers. The newsletter is a follow-up to the recently re-launched Ads Decoded podcast and focuses on turning podcast topics into practical insights you can actually use. What is Ads Decoded? Ads Decoded is a Google Ads
Google launches “Ads Decoded” newsletter on LinkedIn Read More »
Consent Mode is no longer just a legal or compliance topic.Google is making it clear: Consent Mode directly impacts performance and measurement.Google has added new insights to Conversion Diagnostics in Google Ads. This finally makes Consent Mode measurable, instead of something purely theoretical. What’s new? You can now clearly see in Google Ads: On top
Consent Mode is becoming a performance & measurement topic Read More »
Google has released an important new update for Performance Max campaigns, called “Your Data Exclusions”.With this new campaign-level setting, advertisers gain more control over how first-party data is used in PMax. What is “Your Data Exclusions”?This is not the same as Data Exclusions used for conversion tracking issues. This new feature allows you to exclude
Performance Max update: “Your Data Exclusions” Read More »
Google Ads has released a small but important update to Data Manager and it says a lot about where Google is heading in 2026.From now on, Data Manager will suggest relevant product connections automatically, based on the email address you use to log in. What changed? Instead of manually searching for missing integrations, Google Ads
Google Ads update: Data Manager just got smarter Read More »
Google appears to be expanding Shopping Ads into the Image tab within Google Search.Shopping Ads are now being shown natively inside the Images tab on mobile, clearly marked as “Sponsored”. This means product ads are no longer limited to the traditional Shopping or Search results. What does this change? Until now, Shopping Ads were mainly
Google Shopping Ads are expanding to the Image tab Read More »
There are strong signals that ads inside ChatGPT are coming. At first glance, the pricing stands out. According to early information, OpenAI is considering a CPM of around $60 for ads shown in ChatGPT. That is much higher than what advertisers usually pay for classic awareness placements on platforms like Meta or Google Display. CPM
ChatGPT Ads are coming and they don’t look cheap Read More »
Google Ads has introduced a striking new feature. When editing assets in Performance Max and Demand Gen campaigns, Google Ads AI can now suggest video ads that originally ran on Meta platforms (such as Facebook). These videos are sourced via a third-party data provider called Pathmatics (part of Sensor Tower) and appear as suggestions inside
New update: Google Ads AI suggests Meta ad videos Read More »
Google has quietly introduced a new setting in Google Ads. In the Shared Library → Location Manager, a new option has appeared that is enabled by default. This means Google automatically has permission to use Google-owned images and other media in your campaigns. This applies to your entire Google Ads account, unless you manually opt
New Google Ads update: Google can use its own images by default Read More »
Google is testing a new feature in Search ads that shows third-party endorsement content alongside the ad. In this experiment, ads may include a third-party site’s name, logo, and a short endorsement line below the main ad text for example, a reviewer rating like “Best for Frequent Travelers” from PCMag. Google has confirmed the test
Google Tests Third-Party Content in Search Ads Read More »