3 weeks ago → 60M impressions 1 week later → 70M Today → 79M No viral post. No boost in activity. Just… +19M out of nowhere? No update. No explanation. Just higher numbers. Is this a glitch? A backfill? 👀 Anyone else seeing this?
LinkedIn playing with impression numbers? Read More »
Not quite. I almost believed it myself. Until I discovered that embedding something as simple as a YouTube video can already trigger third-party cookies. That means your website might be setting cookies before the user gives consent and that’s a problem under EU privacy laws. No tracking scripts? You might still need a cookie banner.
“I don’t use tracking, so I don’t need a cookie banner” Read More »
Jos IJntema just showed why you should always test automatic collection of user data for enhanced conversions! I would say it’s better to measure it with the data layer 🙏 !
test automatic collection of user data Read More »
Shopping Campaigns: Feed Management Improvements Test Feed: Allows testing of product validation errors without impacting live listings. A new checkbox, “Use feed for testing only,” replaces “Enable publishing” in the UI. Primary Feed: Simplifies Local Inventory ad setup by reducing the number of required feeds from three to two. Online product feeds will be automatically
Microsoft Advertising product updates April 2025 Read More »
Modern charts are now generally available. They include new styling, default theme colors, chart configuration options, axis customization, and settings that give report creators more control over data presentation. Modern charts are the default for all new reports. Existing reports need to be upgraded manually. Classic themes are still available in the Themes panel. The
Looker Studio Updates Read More »
Starting April 28, 2025, Google Ads API version v19.1 will return a new error code, DEVELOPER_TOKEN_INVALID, when a request includes an invalid developer token making it clearer than the previous generic OAUTH_TOKEN_HEADER_INVALID error. Older versions (before v19) will continue to return DEVELOPER_TOKEN_NOT_APPROVED for this case. Developers using v19 must update their client libraries after the
Google Ads API version v19.1 Read More »
Google is expanding Immersive Ads to more publishers on AdMob and Ad Manager, with a new partnership between Ad Manager and Roblox. These ads blend naturally into gaming environments like billboards or big-screen ads during virtual events—offering engaging, in-the-moment experiences. Since last year’s testing, video formats and easier implementation have been added. The Roblox partnership
Immersive Ads expansion Read More »