read the awesome post from Dario Zannoni
He wrote down 4 Pmax shopping set-ups that you can use. Below I have made a picture of those.
When using a full asset approach I would advice to always use the script from Mike Rhodes to see how assets are performing.
For the approach with automated assets make sure you have good content on your website and exclude URLs.
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Subscribe for freeGoogle Ads shows this message when you select the option: "Your campaign will be limited to only new customers, regardless of your bid strategy.". You still need to upload a…
Spotted by Anthony Higman
Thanks for sharing Arpan Banerjee
Until then it covers Performance Max and Demand Gen. Google's updated help page now defines the channels for those two campaign types. The placement codes change too. The old 'x'…
Spotted by Hana Kobzová, via PPC News Feed
