
In March, Google said AI Mode with Personal Intelligence would stay ad-free. That has changed, and Google is now testing ads for these users.
How the data is used:
AI Mode may reference summaries, excerpts and inferences from connected apps
That same info may now also decide which ads people see
Ads are not based directly on Gmail or Google Photos content
Advertisers get no access to the connected apps
No personalized ads based on sensitive categories like health or religion
No word yet on new targeting options or reporting for this traffic.
Via Barry Schwartz.

