Google Ads now displays a pop-up notification prompting users to upgrade their Performance Max campaigns with brand guidelines. This ensures better control over how your business name and logos appear in ads.
Why This Matters
- Business names and logos are part of your brand identity.
- The pop-up reminds you to add them to your brand guidelines before March 2025.
- If no action is taken, Google will automatically use the business name and logos from the top-performing asset group in your campaign.
Key Updates
- You can now upgrade existing campaigns via the pop-up, setting a single business name and up to five logos per campaign.
- Until April 2025, campaigns can still use current business names and logos until manual migration is complete.
- If you don’t migrate, Google will select the best-performing assets after March 2025.
