Ads Studio in Editor:
– Create/edit ad assets directly in Microsoft Advertising Editor
– AI-powered Copilot for images, background editing, and insights
– Brand Kit to maintain visual consistency
Audience Ads Enhancements:
– Add logos and CTAs to native ads
– New diagnostic tool for quick issue resolution
– Support for video assets in native campaigns
Smart Campaigns → Performance Max:
– Migration starts mid-May (excludes Google imports)
– Campaign history remains accessible
Performance Max Improvements (coming soon):
– Scripts & automated rules
– Deeper asset/audience reporting
– LinkedIn audience signals
– Import brand lists from Google Ads
– Goal for new customer acquisition
